Rick Genest, also known as "Zombie Boy," was a Canadian commercial actor and model known for his distinctive skull and bone tattoos that covered nearly his entire body. He gained international fame after appearing in Lady Gaga's music video for "Born This Way" in 2011.
Before his career in the entertainment industry, Genest worked various jobs, including as a circus performer and a model for tattoo magazines. His unique appearance and striking tattoos caught the attention of fashion designer Thierry Mugler, who offered him a job as a model in his runway show.
Genest's career took off after his work with Lady Gaga, and he went on to work with other high-profile brands and designers, including Jay-Z's Rocawear clothing line and the Swiss luxury watch brand, RJ-Romain Jerome.
In addition to his commercial work, Genest was also known for his charitable efforts, including working with mental health organizations to raise awareness and reduce the stigma around mental illness.
Sadly, Genest passed away in 2018 at the age of 32 from an apparent suicide. His legacy as a groundbreaking model and commercial actor lives on, and he continues to inspire and influence future generations.