What kind of company is Proper Cloth?

Proper Cloth is a modern, innovative company that has revolutionized the way men shop for custom dress shirts. With a focus on quality craftsmanship, personalized style, and a seamless online shopping experience, Proper Cloth has become a go-to brand for men seeking luxury shirts that fit perfectly and represent their unique sense of style.

Founded in 2008 by Seph Skerritt, Proper Cloth was born out of frustration with the limitations of off-the-rack shirts. Skerritt set out to create a solution for men who struggled to find shirts that fit properly and reflected their individuality. With a background in finance and a love for fashion, he combined his passion and expertise to build a company that would disrupt the traditional menswear industry.

Proper Cloth's mission is simple: to provide men with shirts that fit their style and body type to perfection. The company offers a vast selection of high-quality fabrics sourced from renowned mills around the world. From classic stripes to vibrant plaids, customers have the freedom to choose from a wide range of patterns and colors, ensuring that their shirt is a true reflection of their personality.

But what truly sets Proper Cloth apart is their commitment to customization. By leveraging cutting-edge technology, the company has developed an advanced algorithm that allows customers to enter their measurements online and receive a tailored fit without ever stepping foot in a store. This innovative approach eliminates the need for multiple fittings and ensures that each shirt is made to the customer's exact specifications.

Not only does Proper Cloth offer impeccable fit and style, but they also prioritize sustainability and ethical practices. They work closely with their partner mills to ensure that environmental standards are met, and they prioritize fair labor practices throughout their supply chain.

To further enhance the customer experience, Proper Cloth provides exceptional customer service. Their team of expert stylists is readily available to offer guidance and advice when selecting fabrics and customizing shirt details. Whether a customer is a first-time buyer or a seasoned Proper Cloth enthusiast, they can expect personalized attention and support throughout the entire shirt-making process.

With its commitment to quality, innovation, and customer satisfaction, Proper Cloth has gained a loyal following of discerning men who value exceptional craftsmanship and individuality. As the brand continues to grow and expand its product offerings, Proper Cloth remains at the forefront of the custom shirt industry, setting new standards for what it means to dress with style and confidence.

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