What kind of company is kbs+p?

KBS (Kirshenbaum Bond Senecal + Partners) is an American advertising agency that was founded in 1987 by Richard Kirshenbaum and Jonathan Bond. The company provides various advertising and marketing services, such as brand strategy, creative development, media planning and buying, and digital and social media marketing, to clients across various industries.

In 2016, KBS was acquired by MDC Partners, which is a Canadian holding company that owns several marketing and advertising agencies. Following the acquisition, Lori Senecal was appointed as the CEO of KBS, and she served in the role until the company was merged with another MDC Partners agency, Forsman & Bodenfors, in 2018.

KBS has worked with several high-profile clients over the years, including BMW, American Express, IKEA, and Vanguard. The company has won numerous awards for its work, such as Cannes Lions, CLIO Awards, and Effie Awards, among others.

KBS has a strong digital and social media focus, and the company has received recognition for its innovative use of technology in advertising campaigns. The company has also been recognized for its workplace culture, as it has been named one of the "Best Places to Work in Advertising and Media" by Advertising Age.

Overall, KBS is a well-respected advertising agency that has a reputation for delivering creative and effective advertising campaigns for its clients. While the company no longer exists as a standalone entity after its merger with Forsman & Bodenfors, its legacy in the advertising industry continues to live on.

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