Febreze is a popular brand under Proctor & Gamble that specializes in air fresheners and odor eliminators. The company was first introduced in 1996, and since then, it has gained immense popularity am...
The Febreze TV spot, 'Charades,' is a hilarious and relatable commercial that centers around a group of friends playing a game of charades. The scene opens with one of the friends attempting to act out a skunk, eliciting groans and disgusted looks from the others as they recognize the pungent odor that has infiltrated the room.
As the commercial progresses, it becomes clear that the root of the foul smell is the friend's home, which is a disaster. Dirty laundry piled up, leftover food sitting out, and a pet goldfish floating on its side in a murky tank. The before-and-after contrast between the home is stark, with the latter showing a beautifully clean and fresh-smelling house.
Finally, the friend who had been acting out the skunk earlier attempts to act out the word "fresh," and the group is now able to correctly guess the word with enthusiasm. The commercial ends with the catchphrase "Febreze: breathe happy".
This TV spot is memorable for its clever use of humor and relatability to the average viewer. It showcases the power of Febreze to eliminate odors and improve the overall atmosphere of a space. By highlighting the before-and-after difference in the home setting, it conveys the message that Febreze can turn even the most unpleasant-smelling spaces into fresh and comfortable ones.
Febreze TV commercial - Charades produced for Febreze was first shown on television on July 10, 2012.
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