Lysol is a well-known brand that offers a wide range of cleaning and disinfecting products. It is owned by Reckitt Benckiser, a global leader in health and hygiene products. Lysol products are designe...
Title: Lysol Kitchen Pro TV Spot - "Five-Second Rule"
Introduction:In this captivating TV spot for Lysol Kitchen Pro, titled "Five-Second Rule," we are introduced to a familiar scenario that challenges our perception of cleanliness in the kitchen. Lysol Kitchen Pro, a trusted name in household cleaning, aims to debunk the age-old myth of the "five-second rule" and remind us of the importance of proper hygiene in our cooking spaces. This commercial is a clever, yet thought-provoking, exploration of the vitality of a clean kitchen environment.
Scene 1: The Culinary Conundrum UnveiledThe scene opens with a close-up shot of a mouthwatering chocolate chip cookie, fresh out of the oven, sitting invitingly on a clean kitchen counter. A family member, almost instinctively, reaches out and accidentally knocks the cookie to the floor. Time seems to slow down as it hovers above the tiled surface.
Scene 2: The Questioning BeginsIn a sudden burst of curiosity, the family stands frozen, trying to make up their minds about what to do next. Voiceovers and thought captions appear, expressing the internal debate taking place.
Voiceover 1: "Is it really safe to eat?"Voiceover 2: "It's just for five seconds, right?"
Scene 3: Enter Lysol Kitchen ProAmidst the confusion, the camera zooms in on a bottle of Lysol Kitchen Pro, positioned strategically within arm's reach. The label emphasizes its antibacterial properties and the importance of maintaining a clean and safe kitchen environment.
Scene 4: A Shift in PerspectiveAs the family members hesitate, the camera cuts to a stunning visual depiction of germs and bacteria rapidly multiplying on the fallen cookie. It's an eye-opening moment that challenges the traditional belief in the five-second rule.
Scene 5: Education and TransformationThe ad takes an educational turn, as Lysol Kitchen Pro highlights the potential risks of consuming food that has come into contact with the floor. Through animated visuals, the ad reveals the hidden dangers lurking beneath seemingly clean surfaces.
Voiceover 1: "Germs can transfer within seconds."Voiceover 2: "A clean kitchen is a safe kitchen."
Scene 6: A Solution Presents ItselfIn a transformational sequence, the camera pans across the kitchen as the family members regain their purpose and spring into action. They reach for Lysol Kitchen Pro, spraying it on the floor and wiping it clean with a kitchen towel.
Scene 7: Embracing a New RealityWith the kitchen now sparkling clean, the family cautiously picks up the fallen cookie with a utensil. Transitioning from doubt to confidence, they enjoy their treat.
Conclusion:The Lysol Kitchen Pro TV Spot, "Five-Second Rule," delivers a powerful message about the necessity of a clean and safe kitchen environment. By challenging the common belief in the five-second rule, Lysol Kitchen Pro encourages viewers to prioritize hygiene and choose healthier alternatives. This thought-provoking commercial serves as a reminder that a clean kitchen not only protects against bacteria but also promotes overall well-being.
Lysol Kitchen Pro TV commercial - Five-Second Rule produced for Lysol was first shown on television on March 12, 2017.
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