What the 1-800 Contacts TV commercial - Through Their Eyes: Hold On is about.

The 1-800 Contacts TV spot entitled "Through Their Eyes: Hold On" is a heartwarming and emotional advertisement that aims to provide viewers with a glimpse into the world of visually impaired individuals. The TV spot follows the story of a young girl who is visually impaired and her everyday experiences. The ad highlights the challenges faced by visually impaired people and how they are able to overcome them with the help of 1-800 Contacts.

The TV spot begins with a shot of the young girl sitting on a bench, looking somewhat lost. A voiceover then begins, describing how difficult it can be for visually impaired people to navigate the world around them. The girl is then shown walking to school with her mother, who assists her in crossing the street. Another scene depicts the young girl struggling to read the board in her classroom, while her teacher tries to provide extra assistance.

Despite these challenges, the young girl is shown participating in her school's track and field team and competing in a race. The ad shows her running towards the finish line, with the voiceover urging her to "hold on." The ad then concludes with the girl successfully crossing the finish line, to the cheers of her classmates and family.

Throughout the TV spot, 1-800 Contacts is highlighted as a company that provides contact lenses and solutions to visually impaired individuals. The ad aims to show how 1-800 Contacts can improve the lives of visually impaired people, allowing them to continue living their lives to the fullest.

Overall, the "Through Their Eyes: Hold On" TV spot is an emotional and inspiring advertisement that encourages viewers to consider the daily struggles faced by visually impaired individuals. Through its message of perseverance and the importance of visual aids like contact lenses, the ad aims to give viewers a new perspective on the world around them.

1-800 Contacts TV commercial - Through Their Eyes: Hold On produced for 1-800 Contacts was first shown on television on December 22, 2022.