About CrestCrest is a well-known brand that offers a range of dental care products, including toothpaste, mouthwash, and teeth whitening solutions. The company was founded in 1955 and has since become...
Title: Crest TV Spot: 'Laurie Hernández Le Sonríe a Su Día'
Intro:In this captivating Crest TV spot, titled 'Laurie Hernández le sonríe a su día' (Laurie Hernandez Smiles at Her Day), viewers are immersed in the contagious positivity of Olympic gymnast Laurie Hernandez. Through a delightful combination of vibrant visuals and energizing music, the commercial showcases the power of a confident smile and its ability to brighten any moment.
Scene 1: Setting the StageThe TV spot opens with a scene that's set against a picturesque backdrop of a bustling city. The camera focuses on Laurie Hernandez, standing tall and beaming, as her radiant smile catches the attention of passersby. From the first frame, her contagious joy fills the screen, captivating viewers instantly.
Scene 2: Conquering ChallengesAs the commercial progresses, we witness Hernandez gracefully leaping over a series of obstacles in her path, symbolizing the challenges she faces. Her deft movements and unwavering determination illustrate the resilience required to overcome life's hurdles.
Scene 3: Spreading SmilesNext, Hernandez finds herself surrounded by a diverse group of people from all walks of life. With her genuine, warm smile, she sparks a chain reaction that encourages everyone around her to embrace their own smiles. This segment emphasizes the idea that a simple act of positivity can have a profound impact on others, spreading joy and light in the process.
Scene 4: The Power of CrestThe Crest logo appears on the screen, reminding viewers that embracing a confident smile is essential for a brighter, more fulfilling day. The commercial wraps up with a final shot of Hernandez flashing her engaging smile, leaving the audience inspired and eager to adopt her infectious positivity.
Conclusion:Crest's TV spot, 'Laurie Hernández le sonríe a su día,' successfully highlights the transformative power of a smile. Through the captivating presence of Olympic gymnast Laurie Hernandez, the commercial inspires viewers to embrace their own smiles and recognize the ability to positively impact those around them. By associating Crest with the uplifting message of confidence and joy, this TV spot encourages viewers to incorporate the brand's toothpaste into their daily routine, ensuring they always have a reason to smile.
Crest TV commercial - Laurie Hernández le sonríe a su día produced for Crest was first shown on television on April 11, 2017.
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