What the Rite Aid Wellness+ TV commercial - Cake Baker is about.

The Rite Aid Wellness+ TV spot, 'Cake Baker,' is a heartwarming advertisement that showcases the importance of living a healthy lifestyle. In the commercial, we see a woman who owns a bakery, passionately baking a variety of delicious cakes and treats. Despite being surrounded by tempting desserts all day, she manages to maintain a healthy lifestyle by using Rite Aid's Wellness+ program.

The ad begins with the woman preparing her bakery for the day while discussing her love for baking. She then takes us through her daily routine, which includes exercising and taking her vitamins, all while displaying her passion for baking. Throughout the ad, we see her interacting with her customers happily, all eagerly tasting and enjoying her cakes.

As the ad concludes, she shares her secret to living a healthy life, which is using Rite Aid's Wellness+ program. With the Wellness+ program, the woman can earn points for her purchases, which she can later use to redeem health incentives. The ad ends with the woman taking a break from baking to go on a run, and the customers continue to enjoy her delicious cakes.

Overall, the Rite Aid Wellness+ TV spot, 'Cake Baker,' uses a creative and engaging approach to inspire viewers to embrace a healthy lifestyle. The ad manages to promote the company's Wellness+ program in an entertaining and effective manner, while showcasing the power of passion and perseverance in achieving a healthy lifestyle.

Rite Aid Wellness+ TV commercial - Cake Baker produced for Rite Aid was first shown on television on September 17, 2012.