RISE television commercial 2014

What the RISE TV commercial - Amys Comeback is about.

The RISE TV spot, 'Amy's Comeback' tells an inspiring story of a young girl named Amy who overcomes a devastating injury to make a triumphant comeback in her sport. The commercial starts with Amy on crutches, watching her teammates play from the sidelines. Then, we see a series of flashbacks that detail the challenges she faced and the hard work that she put in to come back from her injury.

We see Amy enduring grueling physical therapy sessions, and pushing herself through intense workouts to regain her strength and mobility. Meanwhile, her teammates offer support and encouragement, reminding her of the determination and resilience that she possesses.

The ad is shot in a gritty, cinematic style that underscores the grit and determination that Amy and her teammates exhibit. There's a sense of raw emotion and authenticity to the commercial that hits home and connects with audiences of all ages.

Ultimately, the spot tells a tale of perseverance, resilience, and grit, inspiring viewers to cheer for Amy and others like her who overcome adversity to achieve their goals. The RISE TV spot, 'Amy's Comeback' is a powerful testament to the human spirit and a reminder that anything is possible with hard work and determination.

RISE TV commercial - Amys Comeback produced for RISE was first shown on television on January 19, 2014.

Song from commercial RISE TV Spot, 'Amy's Comeback'

"Gonna Fly Now" by Bill Conti

"Gonna Fly Now" is a song composed by Bill Conti, with lyrics by Carol Connors and Ayn Robbins. It is perhaps best known as the theme song from the Rocky movie series. The song was first released in 1976, and has since become an iconic piece of pop culture.

Composition and Lyrics

The song features a brass-heavy instrumental arrangement, and is notable for its use of a trumpet fanfare as the main melody. The lyrics are uplifting and motivational, emphasizing themes of perseverance and determination. The chorus features the memorable lines "Gonna fly now, flying high now / Gonna fly, fly, fly".

Popularity and Legacy

"Gonna Fly Now" has become one of the most recognizable movie themes of all time, and is often used in sports and fitness contexts as a motivational anthem. The song has been covered and parodied numerous times, and has spawned several remixes and alternate versions. Bill Conti won an Academy Award for Best Original Song for "Gonna Fly Now" in 1977, and the song was also a #1 hit on the Billboard Hot 100 chart.