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USGA TV commercial - While Were Young
USGA

What is USGA?The United States Golf Association (USGA) is the national governing body for the sport of golf in the United States. Founded in 1894, it is responsible for organizing and conducting many...

What the USGA TV commercial - While Were Young is about.

USGA TV commercial - While Were Young

The USGA TV spot titled 'While We're Young' features legendary golfer Annika Sorenstam playing alongside three male golfers. The ad promotes fast play and highlights the importance of keeping up with the pace of play to ensure a positive golfing experience for all.

The ad opens with Sorenstam joining a threesome on the golf course, jokingly reminding them that they are not on the tour and need to keep up. She then sets a brisk pace, hitting her shots quickly and efficiently. The other golfers struggle to keep up, but eventually catch on and play faster as well.

The spot is set to a catchy tune, with the lyrics "Don't wanna be a slow poke, gotta keep it moving while we're young." It emphasizes the importance of maintaining a good pace of play not only for enjoyment, but also for the consideration of other golfers on the course.

Sorenstam, who is widely regarded as one of the greatest golfers of all time, adds her star power to the ad and reinforces the message of fast play. The USGA hopes that the spot will encourage golfers of all levels to play faster, creating a better experience for all on the course.

USGA TV commercial - While Were Young produced for USGA was first shown on television on June 12, 2013.

Song from commercial USGA TV Spot, 'While We're Young' Featuring Annika Sorenstam

Cello Suite No. 1 in G major, BWV 1007: I. Prelude by Johann Sebastian Bach

"Cello Suite No. 1 in G major, BWV 1007: I. Prelude" is a classical music composition written by Johann Sebastian Bach. It is the first of six suites for unaccompanied cello and is one of the most recognizable and beloved works in the entire classical repertoire. The piece is known for its beautiful and intricate arpeggiated motion.

Performances and Recordings

There have been countless performances and recordings of "Cello Suite No. 1 in G major, BWV 1007: I. Prelude" by various musicians, with some of the most notable performances being by Yo-Yo Ma, Pablo Casals and Jacqueline du Pré.

Yo-Yo Ma's Recording

Yo-Yo Ma's recording of the piece is particularly notable and has gained immense popularity. In December 2018, Yo-Yo Ma broke down his recording of the piece in an episode of the Song Exploder podcast, providing insight into his approach to playing the piece and the emotions he aimed to convey.

Tina Guo's Performance

Another notable performance of the piece is by Tina Guo. She released an official music video of her playing the piece on the cello, which has gained over 10 million views on YouTube.

Overall, "Cello Suite No. 1 in G major, BWV 1007: I. Prelude" is a beautiful and iconic piece of classical music that has been loved by audiences for centuries.

Videos

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Agenices

Agenices of the USGA TV Spot, 'While We're Young' Featuring Annika Sorenstam

USGA TV commercial - While Were Young
Carmichael Lynch

Carmichael Lynch is a creative agency based in Minneapolis, with a focus on brand-building, culture-bending, and business-altering work. The company prides itself on bringing together the best people...

USGA TV commercial - While Were Young
MullenLowe

MullenLowe is a full-service advertising and marketing communications agency with its headquarters based in Boston , Massachusetts. It is a part of MullenLowe Group, which is a multinational marketing...

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