Twix is a popular chocolate bar that is manufactured and marketed by Mars, Inc. The candy bar consists of a biscuit base that is topped with a layer of caramel and covered in chocolate. Twix was first...
The Twix TV spot, 'Twix Factory Merge' is a creative and humorous commercial that showcases the merging of the two Twix factories. The commercial begins with two workers, one from the left Twix factory and the other from the right Twix factory, both of them dressed in identical red jumpsuits and white hair nets. They introduce their factories and claim that they have been working tirelessly for years to perfect a recipe for the perfect Twix candy bars.
However, the executives of the company decide to merge the factories to create a single, unified Twix factory. The workers are initially skeptical of the idea, as they believe that their factory is the only one that truly has the perfect recipe for the Twix bar.
The Twix Factory Merge commercial then shows the two factories colliding and literally merging into one, causing chaos and confusion among the workers. The workers are seen frantically trying to sort out the situation, while the executives excitedly observe the merger.
As the two factions come together, it is revealed that the left Twix factory is responsible for the cookie while the right Twix factory provides the caramel and chocolate. The merger ultimately results in a superior Twix bar, which is now made with the best ingredients from both factories.
The commercial ends with the factory workers finally coming together and agreeing that the unified Twix factory is better than either of the individual factories. The Twix Factory Merge is a clever and creative advertisement that humorously depicts the merging of two opposing viewpoints, ultimately resulting in a better product.
Twix TV commercial - Twix Factory Merge produced for Twix was first shown on television on February 10, 2013.
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