Overview of Lowe's Company Lowe's is an American retail company that specializes in home improvement products. The company was founded in 1946 in North Carolina, and has since grown to become one of t...
Lowe's TV Spot, 'How to Accidentally Invent a New Word' is a creative and engaging advertisement that highlights the innovative spirit of the home improvement store. The commercial starts with a young girl who accidentally invents the word 'shiplap' while helping her parents with a home renovation project. The rest of the spot humorously explores the excitement and confusion that follows her invention, as people attempt to figure out what shiplap means.
The ad effectively captures the essence of Lowe's brand, which is all about empowering homeowners to take on DIY projects and innovate. It shows how even a small mistake can lead to something remarkable and inspiring.
The spot is expertly crafted, and the dialogue and acting are all on point. It draws viewers in with its relatable humor and feel-good message, and is sure to resonate with anyone who has ever tried their hand at a home renovation project.
Overall, Lowe's TV Spot, 'How to Accidentally Invent a New Word' is an excellent example of how a company can use creative storytelling to showcase its brand's values and create a memorable advertisement.
Lowes TV commercial - How to Accidentally Invent a New Word produced for Lowe's was first shown on television on February 9, 2015.
We analyzed TV commercials placed on popular platforms and found the most relevant videos for you:
BBDO is a global advertising agency with a rich history and proven track record of success. Founded in 1891, BBDO has grown to become one of the largest advertising agencies in the world, with over 15...
Starcom is a world-renowned media communications agency that specializes in harnessing the power of media , technology, and data to create engaging and effective advertising campaigns. The company was...