What the Serta iComfort Sleep System TV commercial - Customers is about.

Title: Serta iComfort Sleep System TV Spot: 'Customers'

Introduction:In the highly competitive world of mattresses, Serta iComfort Sleep System has stood out as a reliable and innovative brand. Their latest TV spot, titled 'Customers,' showcases the satisfaction and delight experienced by real customers who have embraced the comfort and quality of Serta's iComfort Sleep System. With a perfect combination of research-based technology and luxurious materials, Serta iComfort Sleep System continues to revolutionize the way people sleep.

Scene 1: The BedroomThe TV spot opens with a tranquil bedroom scene, bathed in warm, soft lighting. A couple lies peaceful on their Serta iComfort mattress, rejuvenating their bodies after a long day. The camera focuses on their serene expressions, capturing the essence of restful sleep.

Voiceover (V.O):"When you choose Serta iComfort, you choose more than just a mattress. You choose an unparalleled sleep experience."

Scene 2: The ShowroomNext, the scene transitions to a bustling Serta showroom. Customers of all ages explore the variety of Serta iComfort models, interacting with knowledgeable sales representatives. The shoppers have smiles on their faces as they test the mattresses and experience the superior comfort firsthand.

Voiceover (V.O):"Our customers have spoken. They've discovered the transformative power of a truly comfortable sleep."

Scene 3: Customer TestimonialsThe screen fills with a montage of happy Serta iComfort customers sharing their experiences. The testimonials feature people from different walks of life, highlighting the diverse appeal of the iComfort Sleep System. Their words resonate with authenticity and enthusiasm.

Customer 1:"I used to toss and turn every night, but ever since I got my Serta iComfort, I wake up feeling refreshed and energized."

Customer 2:"I suffer from back pain, and the pressure-relieving technology in this mattress has been a game-changer for me."

Customer 3:"The moment I lay on my iComfort mattress, it feels like floating on a cloud. It's pure bliss!"

Scene 4: The Serta PromiseThe TV spot concludes with a captivating shot of the Serta iComfort logo accompanied by the brand's signature tagline.

Voiceover (V.O):"Sleep, reimagined. Experience the Serta iComfort Sleep System, where dreams come true."

Closing: The 'Customers' TV spot successfully portrays the genuine satisfaction and comfort experienced by those who have chosen Serta iComfort. With a wide range of options, innovative technology, and a dedication to quality, Serta continues to set itself apart as a brand that genuinely cares about the sleep quality of its customers.

Disclaimer: This response is a creative interpretation of the given request and does not reflect an actual TV spot or endorsement by Serta iComfort.

Serta iComfort Sleep System TV commercial - Customers produced for Serta was first shown on television on May 15, 2013.