Overview of VoltarenVoltaren is a brand name for the drug diclofenac, which is a non-steroidal anti-inflammatory drug (NSAID) used for pain relief and inflammation. It is manufactured by Novartis, a S...
Voltaren is a well-known brand of pain relievers that has recently launched a new TV spot featuring the famous singer and dancer Paula Abdul. The commercial, titled "El placer de moverse" or "The pleasure of moving," focuses on the joy of being active and pain-free.
The commercial begins with a shot of Paula Abdul dancing in an empty studio to a catchy and upbeat soundtrack. As she moves, the camera zooms in on her feet, which are wearing sneakers and anklets. The voiceover starts shortly after, emphasizing that everyone deserves to move freely without pain or limitations. The camera then shows Paula’s face and she shares how she loves dancing, and it's essential for her to feel good and be pain-free.
The commercial goes on to highlight how Voltaren can help reduce pain and inflammation, allowing people to keep moving and enjoying their favorite activities. The footage switches between Abdul dancing and people of various ages engaging in different physical activities such as jogging, weightlifting, and basketball. The visuals add to the message that the use of Voltaren products can help make it possible for one to enjoy a pain-free and active lifestyle.
This TV spot is highly effective at demonstrating the benefits of Voltaren pain relief products. Paula Abdul's endorsement adds an extra level of excitement, as her reputation as a skilled dancer strengthens the message that Voltaren can relieve pain without limiting one's ability to be active. The hashtag "#ElPlacerDeMoverse" also appears on the screen, creating a sense of community among those who use the product to relieve pain and stay active.
Voltaren TV commercial - El placer de moverse con Paula Abdul produced for Voltaren was first shown on television on November 19, 2020.
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