What the Barbasol TV commercial - Work of Art is about.

The Barbasol TV spot entitled 'Work of Art' is a visually stunning masterpiece that celebrates the art of shaving. The commercial opens with a close-up shot of a man's face who is in the process of shaving, as the camera zooms out, it becomes clear that this is no ordinary shave - we are transported to an idyllic and vibrant world of art and creativity.

The ad features a montage of various iconic images - think of a Salvador Dali-esque melting clock, a neon-lit electric guitar, and a towering statue of a fist - followed by a seemingly disparate assortment of beautiful people shaving, all of whom are using Barbasol. The creative use of vibrant colors, inventive imagery, and an upbeat music score make for an engaging and thrilling viewing experience.

What's striking about the ad is its recognition of shaving as an art form. It's not only a daily routine but a moment of precision, care, and creativity that elevates men's grooming beyond mere necessity. Barbasol recognizes this art form and uses it as a metaphor for the creation of life's masterpieces, be it a painting, a song, or a film.

In conclusion, Barbasol's 'Work of Art' TV spot is an innovative and visually stunning ad that elevates shaving to the realm of artistry and creativity. It's a masterpiece that reminds us of the importance of precise and creative grooming and the possibilities that this insight brings to our daily lives.

Barbasol TV commercial - Work of Art produced for Barbasol was first shown on television on March 6, 2023.