What the Serta Perfect Sleeper TV commercial - Text Breakup is about.

The Serta Perfect Sleeper TV spot titled "Text Breakup" is a humorous advertisement that depicts a young couple going through a texting breakup. The ad begins with the couple lying in bed, with the girl seemingly ignoring her partner, lost in her phone. As the couple's conversation progresses, it becomes apparent that the girl is breaking up with her partner through text, much to his frustration.

All of a sudden, the Serta sheep, the brand's iconic mascot, pops up between them, offering the solution to their problem - a comfortable mattress that would eliminate the need for late-night texting. The sheep continues to showcase the features of the Serta Perfect Sleeper mattress, such as the cooling gel memory foam and the individually wrapped coils, all while the couple looks on with interest.

The ad ends on a humorous note as the girl is shown snuggled up in bed, sound asleep while her ex-partner tries to get her attention via text. The Serta sheep appears once again, extolling the virtues of a perfect night's sleep on a Serta Perfect Sleeper mattress.

Overall, the Serta Perfect Sleeper TV spot "Text Breakup" effectively uses humor and relatable situations to showcase the comfort and sleep quality that the mattress offers to its customers.

Serta Perfect Sleeper TV commercial - Text Breakup produced for Serta was first shown on television on August 9, 2015.