American Saatva is an American privately held e-commerce company that specializes in luxury mattresses and is based in New York City with a second major office in Austin, Texas.

Starring actor Liev Schreiber, the integrated campaign was a brand reset for Mattress Firm, with the goal of educating people on the consequences of junk sleep and helping them find the right bed for the way they sleep.

actress Grace Rex With her wan complexion and drowsy demeanor, actress Grace Rex nails it as Joanne, and she nearly steals the show. "She was actually the first to audition," Droga5 creative director Tobias Carlson tells Muse.

Saatva mattresses are handmade at our 19 factories across the United States. No matter where in the network a Saatva mattress is produced, it's made using the same procedures and specifications, so the result is consistent every time.

All of the main components for Saatva mattresses are sourced and handcrafted in the U.S. Every Saatva mattress is made to order and arrives "factory fresh.

Ron Rudzin Who is Saatva owned by? Saatva is a privately-held direct-to-consumer mattress company that launched in 2010. Ron Rudzin is Saatva's founder and CEO.

"People just float after sleeping well. It makes sense." What's more, "Everyone on the creative team and crew questioned if they were sleeping well," she recalls. "Some of us even went to Mattress Firm and bought new mattresses."

Andreescu represents Sleep Country's first foray into the world of celebrity endorsement, that is if you don't include its famous spokesperson Christine McGee - the company co-founder and a 2005 inductee into Canada's Marketing Hall of Legends.

In 2018, Mattress Firm filed for Chapter 11 bankruptcy protection after years of overexpansion and closed about 700 stores while grappling with a financial scandal at its parent company and intense competition.

Emma Original Mattress has a medium firmness which allows the body to slightly sink into the mattress, thus keeping the spine in alignment and allowing for just the right amount of body support. It can take a few weeks to adjust to your new mattress.

Saatva mattresses are handcrafted in the United States and feature high-quality materials. The Saatva Classic is one of our favorite mattresses from the company because it's super supportive with its coil-on-coil construction. It's also offered in three different firmness levels: Plush Soft, Luxury Firm, and Firm.

Saatva's mattresses are all made in the United States. We stand by our products and what goes in to them. That's why we offer total transparency and disclose everything about our materials and manufacturers.