What the 1in6 TV commercial - Excuses is about.

The 1in6 TV spot titled 'Excuses' features three prominent Hollywood actresses - Hilary Swank, Mary J. Blige, and Courtney Cox, who collaborate to create an impactful message urging viewers to take action against sexual abuse.

The ad opens with a piercing question, "How did a grown man sexually abuse a child right in front of us?" The camera then pans to Hilary Swank, who challenges the widespread culture of silence that enables abusers to continue their misconduct. Mary J. Blige, who appears next in the spot, addresses the excuses people tend to make, such as "it's not my problem" or "I don't want to get involved."

Finally, Courtney Cox concludes by urging viewers to visit the 1in6 website, where they can find more resources and information about how they can take action against sexual abuse. The spot ends with the tagline, "The time for excuses is over."

The 1in6 campaign aims to raise awareness about male sexual abuse and offers support to men who have experienced trauma. According to the organization's website, one in six men experiences sexual violence at some point in their life. Therefore, the importance of breaking down the stigma surrounding this issue and encouraging an open conversation cannot be overstated.

In conclusion, the 'Excuses' TV spot featuring Hilary Swank, Mary J. Blige, and Courtney Cox is a powerful message that aims to inspire viewers to take action against sexual abuse. By encouraging people to speak up, become advocates, and finally put an end to the excuses that hinder progress, the ad is an important step towards creating a safer and more supportive world for everyone.

1in6 TV commercial - Excuses produced for 1in6 was first shown on television on February 29, 2016.