Subway, founded in 1965 by Fred DeLuca and Peter Buck, is a renowned American fast-food restaurant franchise that has earned international recognition for its fresh, customizable sandwiches. With its...
Subway's TV spot, "Star Wars: The Force Awakens: The Fans Are Strong," was a brilliant marketing campaign aimed at promoting the release of the seventh installment in the Star Wars franchise. The commercial focused on the fans of the iconic movie series, showcasing their love for all things Star Wars while cleverly tying in Subway's brand.
The ad begins with shots of fans eagerly anticipating the release of The Force Awakens. We see people dressed as Darth Vader, Princess Leia, and Stormtroopers, among other Star Wars characters. Some fans are camped out in line, while others are feverishly purchasing tickets online. The excitement in the air is palpable.
The camera then cuts to a Subway restaurant, where we see a father and son enjoying a sandwich. The father is explaining to his son how he fell in love with Star Wars as a child, and now he's thrilled that his son shares the same passion. He holds up a bag of Subway chips, which have a picture of BB-8, a fan-favorite character from The Force Awakens.
The commercial then cuts back to the fans in line, who are all holding Subway sandwiches. They proudly display their subs and chips, and we see that even the Stormtroopers have Subway logos on their armor. The message is clear: Subway is the official sandwich of the Star Wars fan!
Finally, the ad ends with the fans cheering as the movie begins to play. The camera pans out to show that even the iconic Star Wars logo has been rebranded with Subway's logo. It's a brilliant and cheeky way to connect the two brands, and it worked wonders in promoting both Subway and The Force Awakens.
In short, Subway's TV spot, "Star Wars: The Force Awakens: The Fans Are Strong," was a brilliant marketing campaign that cleverly tapped into the obsession that Star Wars fans have with the franchise. By showcasing the fans' love for all things Star Wars while tying in Subway's brand, the commercial was a massive success in promoting both Subway and the release of The Force Awakens.
Subway TV commercial - Star Wars: The Force Awakens: The Fans Are Strong produced for Subway was first shown on television on November 29, 2015.
The song "Cantina Band" is a famous piece of music composed by John Williams for the original Star Wars movie, titled "Star Wars: Episode IV - A New Hope." The song is also known as the "Cantina Band Song" or simply the "Cantina Song." It is a lively and upbeat tune that plays in the background during the scene set in the cantina on the planet Tatooine.
Composition and Performance:
John Williams composed the music for the Star Wars films, including "Cantina Band." The song was performed by the London Symphony Orchestra for the original movie soundtrack. It features a unique blend of jazz, swing, and alien-inspired melodies, giving it a distinct and catchy sound. The Cantina Band song is often recognized for its memorable and energetic brass and woodwind sections.
Popularity and Cultural Impact:
The Cantina Band song quickly became an iconic piece of music associated with the Star Wars franchise. It has been featured in various Star Wars films, television shows, and other media related to the franchise. The catchy melody and lively rhythm have made it a fan favorite and a recognizable tune for many.
Fun Facts:
- The Cantina Band song is often played at Star Wars-themed events, parties, and conventions.- The song is sometimes referred to as "Mad About Me" or "Cantina Band #2" in official soundtracks and releases.- "Cantina Band" is one of two songs from the Star Wars movie that became hits , along with the "Star Wars (Main Title)" theme.
Overall , the Cantina Band song is a beloved and well-known piece of music composed by John Williams for the Star Wars franchise. Its catchy melody and energetic performance have made it a fan favorite and a memorable part of the Star Wars musical repertoire.
We analyzed TV commercials placed on popular platforms and found the most relevant videos for you:
BBDO is a global advertising agency with a rich history and proven track record of success. Founded in 1891, BBDO has grown to become one of the largest advertising agencies in the world, with over 15...
Dentsu Aegis is a multinational media and digital marketing communications company with its headquarters in London, United Kingdom. The company operates in over 145 countries worldwide, with its servi...