Carvana television commercial 2022 - Real Customer Story: Amy

What the Carvana TV commercial - Real Customer Story: Amy is about.

Carvana's latest TV spot features a real-life customer story from Amy, who shares her unique Carvana experience with the world. In the spot, Amy highlights how Carvana made her car buying process easy, transparent, and enjoyable.

The ad starts with Amy standing in front of her new car and sharing her story. She explains how she had been looking for a car for quite some time but was having trouble finding the right one at a reasonable price. That's when she came across Carvana, an online used car dealership that allows customers to browse, buy, and finance cars entirely online.

Amy goes on to explain how she was able to browse through an enormous selection of cars on Carvana's website, filter her search based on her needs, and even take virtual tours of the vehicles from the comfort of her own home. Once she found the car she liked, Amy says that Carvana provided her with a detailed report on the car's history, including any accidents or repairs, as well as a 360-degree photo tour of the car's interior and exterior.

The highlight of Amy's Carvana experience, however, was the delivery process. Rather than having to visit a dealership and negotiate with salespeople, Carvana delivered the car directly to Amy's doorstep, complete with a seven-day test drive and a money-back guarantee. Amy notes how this made the car buying process much easier and less stressful.

Overall, Carvana's TV spot highlights the power of customer reviews and how positive experiences can drive business growth. By sharing Amy's story, Carvana hopes to convince others to try their online car buying process and experience the convenience and transparency that it offers.

Carvana TV commercial - Real Customer Story: Amy produced for Carvana was first shown on television on March 30, 2022.