What the NHTSA TV commercial - Abrochado o multado is about.

The NHTSA (National Highway Traffic Safety Administration) TV Spot, "Abrochado o Multado," is an educational video that aims to raise awareness about the importance of wearing a seatbelt while driving. The video begins with a man driving without his seatbelt fastened and singing along to a catchy tune on the radio. Suddenly, he is pulled over by a police officer who reminds him of the consequences of not wearing a seatbelt -- a fine.

The driver then proceeds to buckle up his seatbelt as he is given a ticket, and the video cuts to several clips of people wearing their seatbelts while driving. The message behind the TV Spot is clear: do not take the risk of driving without a seatbelt. The consequences can be costly -- both literally, in the form of a ticket, and figuratively, in the event of an accident.

The video is simple but effective, using humor and catchy music to capture viewers' attention and get the message across. As the saying goes, "click it or ticket" -- wearing a seatbelt while driving is not only crucial for your safety but also mandated by law. By encouraging responsible driving habits, the NHTSA hopes to prevent accidents and save lives.

NHTSA TV commercial - Abrochado o multado produced for NHTSA was first shown on television on May 16, 2022.