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State Street Global Advisors TV commercial - Paper
State Street Global Advisors

State Street Global Advisors (SSGA) is a leading investment management company that was founded in 1978. It's headquartered in Boston, Massachusetts, and has offices in many countries worldwide. The c...

What the State Street Global Advisors TV commercial - Paper is about.

State Street Global Advisors TV commercial - Paper

Title: "Paper"

In the bustling streets of a modern city, the familiar sight of everyday life unfolds. People rush by, absorbed in their own worlds as they navigate the maze of towering buildings. Amidst the chaos, a thought-provoking TV spot from State Street Global Advisors captures the attention of onlookers.

The scene opens with a slow zoom-in on a crowded sidewalk. A gust of wind softly dances through the air, causing a flurry of papers to take flight. The papers fly aimlessly, symbolizing the abstract nature of the financial markets. As the scene progresses, we witness the papers soaring higher, representing the soaring potential of investments.

Through visual storytelling, the TV spot highlights the transformative power of investments – how they can elevate companies, communities, and even nations. As the papers glide gracefully through the city, we also see snippets of real-life stories unfolding.

The first vignette features a bustling factory, where skilled workers are busy crafting products that will soon find their way into the hands of consumers around the globe. The TV spot emphasizes the importance of investments in supporting industries, creating jobs, and driving economic growth.

In the next scene, the focus shifts to a group of entrepreneurs gathering in a co-working space. They exchange ideas, collaborate, and bring their visions to life. The TV spot emphasizes how investments and access to capital can fuel innovation, empowering individuals to turn their dreams into reality.

Next, the TV spot showcases a vibrant community park, alive with laughter and play. Children swing on swings, couples relax on picnic blankets, and friends engage in friendly matches on the basketball court. This scene serves as a reminder that investments play a crucial role in building strong communities, supporting infrastructure, and enhancing the quality of life for all.

The TV spot ends with a powerful message displayed on the screen: "Invest in progress. Invest in the future." This call to action encourages viewers to take charge of their financial futures, urging them to consider State Street Global Advisors as their trusted partner in navigating the complex world of investments.

Through its captivating blend of cinematic visuals and thought-provoking storytelling, the 'Paper' TV spot by State Street Global Advisors challenges viewers to think beyond the mundane, to see the profound impact that well-placed investments can have on individuals, society, and the world at large. It reminds us that behind every piece of paper are dreams, opportunities, and the potential to shape a better future.

State Street Global Advisors TV commercial - Paper produced for State Street Global Advisors was first shown on television on August 26, 2013.

Frequently Asked Questions about state street global advisors tv spot, 'paper'

State Street Global Advisors State Street Global Advisors and its affiliates (“SSGA”) offer a number of products and services designed specifically for various categories of investors. Not all products will be available to all investors.

State Street Global Advisors, the asset management division of State Street Corporation, was founded in 1978 in Boston, Massachusetts. Its first three products were a domestic index fund, an international index fund (based on the MSCI EAFE index), and a short-term investment fund.

State Street CorporationState Street Global Advisors / Parent organization SSgA FM is a wholly-owned subsidiary of State Street Corporation.

History. State Street Global Advisors, the asset management division of State Street Corporation, was founded in 1978 in Boston, Massachusetts. Its first three products were a domestic index fund, an international index fund (based on the MSCI EAFE index), and a short-term investment fund.

President & Chief Executive Officer Yie-Hsin is President and Chief Executive Officer of State Street Global Advisors, the investment management arm of State Street Corporation with $3.80 trillion* in assets under management.

State Street Global Advisors, the asset management division of State Street Corporation, was founded in 1978 in Boston, Massachusetts. Its first three products were a domestic index fund, an international index fund (based on the MSCI EAFE index), and a short-term investment fund.

Its portfolio of products and services comprises securities lending, foreign exchange solutions, trust and custody, performance measurement, portfolio analysis, accounting, cash management, fund administration, private equity, hedge fund, advisory, depotbank, outsourcing, and real estate services.

State Street Corporation

One Congress Street, the headquarters of the company, in Boston, Massachusetts
IndustryFinancial services
FoundedJune 25, 1792 (Union Bank)
HeadquartersOne Congress Street Boston, Massachusetts, U.S.
Key peopleJoseph L. Hooley (Chairman) Ron O'Hanley (President and CEO)

State Street Global Advisors, Inc operates as an investment management firm. The Company offers portfolio management and advisory services to individuals, institutions, trusts, private funds, charitable organizations, and investment companies.

It was in 1975 that Bill Edgerly launched State Street on the trust banking plus investment management strategy that turned a piffling New England regional bank with a subscale lending business into what was for a time the largest global custodian and the largest asset manager anywhere on the planet.

A product-based company focuses on making the highest quality product for its customers. These companies operate with a mindset to make their existing customers return for more products that they create. The better the product quality, the higher the chances of building long-term relationships with customers globally.

State Street Corporation (stylized in all caps), is an American financial services and bank holding company headquartered at One Congress Street in Boston with operations worldwide. It is the second-oldest continually operating United States bank; its predecessor, Union Bank, was founded in 1792.

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State Street Global Advisors TV commercial - Paper
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The Gate Worldwide is a global marketing and advertising agency that helps businesses across various industries build their brand and engage with their target audience. The company was founded in 1986...

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