What the Mattress Firm TV commercial - Sleep Boxes: Free Base is about.

Mattress Firm, one of the leading mattress retailers in the United States, recently launched a TV spot entitled "Sleep Boxes: Free Base". The ad features a group of people unboxing their new mattresses, only to discover that they have also received a "free base" or foundation with their purchase.

The commercial starts with a group of people gathered in a warehouse-like setting, excitedly ripping open boxes and revealing their new mattresses. As they begin to set up their beds, they notice that they have also received a "free base" with their purchase. The boxes containing the base are just as colorful and fun as the mattress boxes themselves, adding an extra layer of excitement to the unboxing experience.

The group proceeds to assemble their bases and place their mattresses on top, marveling at how easy the process is and how comfortable their new beds look. The ad then highlights the benefits of having a proper foundation for your mattress, such as increased support and durability.

Overall, the "Sleep Boxes: Free Base" TV spot is a fun and engaging way for Mattress Firm to showcase the ease and convenience of their products, while also emphasizing the importance of having a solid foundation for your mattress. The colorful packaging and energetic music also add to the upbeat and playful tone of the commercial, making it a memorable and effective advertisement.

Mattress Firm TV commercial - Sleep Boxes: Free Base produced for Mattress Firm was first shown on television on May 25, 2020.