Axe, also known as Lynx in some regions, is a popular brand of hair care products known for its edgy and provocative advertising campaigns. The brand was first launched in France in 1983 and has since...
Axe Hair Styling TV Spot, 'Hospital' is a unique commercial that tells a story of a young man who is in the hospital, awaiting an important appointment. The opening shot features a young man, dressed in a hospital gown, looking nervous and somewhat out of place amidst the hustle and bustle of the busy hospital. We then see him glancing down at his hair, which looks unkempt and messy.
The scene then cuts to his past. He is seen in a club, dancing with a beautiful girl. As he twists and turns, his hair seems to get more and more tangled up, making him look disheveled. The girl, noticing his hair, seems unimpressed, and walks away from him.
Cutting back to the present, the young man seems to realize that his hair is not looking its best. As he reaches out to touch it, a nurse walks in and hands him Axe Hair Styling product. He then proceeds to apply the product to his hair and style it to perfection. The next shot shows him leaving the hospital, now looking confident and suave, thanks to his freshly styled hair.
Overall, this commercial is a perfect example of how Axe Hair Styling products can help men take control of their appearance and feel more confident, even in the most challenging situations. By the end of the commercial, the young man is not only proud of his perfectly styled hair, but he has also won back the attention of the girl he had lost earlier.
Axe Hair Styling TV commercial - Hospital produced for Axe (Hair Care) was first shown on television on June 17, 2013.
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