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OMEGA Co-Axial TV commercial
OMEGA

OMEGA is a company that operates in various industries, including watchmaking, insurance, and consulting. Here's a summary of the information I found about OMEGA based on the search results:OMEGA Watc...

What the OMEGA Co-Axial TV commercial is about.

OMEGA Co-Axial TV commercial

OMEGA Co-Axial TV Spot is a marketing campaign launched by the Swiss luxury watch brand OMEGA to promote its revolutionary Co-Axial technology. The Co-Axial technology is a major innovation by OMEGA, which has improved the accuracy and reliability of mechanical watches to unprecedented levels.

The television spot begins with an aerial shot over a beautiful mountain range, with a car winding its way along a curvy road. The camera cuts to a close-up of the car's dashboard, where an OMEGA watch is sitting. The watch face shows the seconds ticking away, and a voiceover begins to explain the technology behind the innovative Co-Axial movement.

The voiceover explains that the Co-Axial movement reduces friction in the watch movement, which results in more accurate timekeeping over longer periods. The OMEGA Co-Axial watch is then shown in various settings, from a deep sea diving to a professional athlete running, and the watch is shown to be keeping accurate time even in the most extreme and challenging environments.

The TV spot ends with a close-up of the watch face, with the voiceover stating the brand's motto: "OMEGA - the masters of time."

The OMEGA Co-Axial TV Spot is a masterful example of marketing, which effectively communicates the technical innovations of the brand's Co-Axial technology in a visually stunning way. The campaign has helped to enhance the brand's reputation for cutting-edge innovation among watch enthusiasts and luxury consumers worldwide.

OMEGA Co-Axial TV commercial produced for OMEGA was first shown on television on April 17, 2013.

Song from commercial OMEGA Co-Axial TV Spot

Harry Gregson-Williams and "Smiling"Harry Gregson-Williams is a British composer, conductor, orchestrator, and record producer who has composed music for various video games, films, and television shows. "Smiling" is a song composed by Harry Gregson-Williams for the 2004 film "Man on Fire," directed by Tony Scott. It is a beautiful and emotional piece that has gained recognition for its moving melody and has been featured in several pop culture references.

Availability and Performances"Smiling" is available on various platforms, including Spotify and Last.fm. The song has also been performed live by Harry Gregson-Williams in concerts and music festivals. The sheet music for "Smiling" is also available for free download in PDF or MIDI format.

Reception and Reviews"Smiling" has received positive reviews for its powerful and emotional melody. It has been described as a beautiful and haunting piece that effectively captures the mood of the film. The song has also been praised for its orchestration and the way it slowly builds to a climactic finish.

Overall, "Smiling" is a well-regarded piece of music that showcases Harry Gregson-Williams' talent as a composer. It is a moving and emotional song that has resonated with audiences and has become a popular choice for various pop culture references.

Frequently Asked Questions about omega co-axial tv spot

The Co-axial escapement operates through a system of three pallets that’s separates the locking feature from the impulse. This is done via a pushing action, instead of the sliding action as seen in the traditional Swiss lever escapement. The automatically results in better mechanical efficiency.

The smaller contact surfaces and the pushing motion, as opposed to the lever escapement's sliding motion, significantly reduce the friction in the escapement; thus there is less wear and tear on the lubrication, resulting in longer service intervals (allowing a watch to last longer).

1999: OMEGA introduces the Co-Axial watch escapement | OMEGA US®

The coaxial escapement is a type of modern watch escapement mechanism invented by English watchmaker George Daniels in 1976 and patented in 1980. It is one of the few watch escapements which have been invented in modern times and is used in most of the mechanical watch models currently produced by Omega SA.

The Omega Speedmaster Super Racing is accurate to 0/+2 seconds a day, which is not too far from the most accurate watches in existence. It achieves this remarkable feat using the “Spirate” system.

The Co-Axial escapement functions with a system of three pallets that separate the locking function from the impulse, with the pushing, as opposed to the sliding friction of the lever escapement, resulting in greater mechanical efficiency.

The smaller contact surfaces and the pushing motion, as opposed to the lever escapement's sliding motion, significantly reduce the friction in the escapement; thus there is less wear and tear on the lubrication, resulting in longer service intervals (allowing a watch to last longer).

An OMEGA automatic movement uses springs and gears, self‑winding with each of your movements to power your watch, while the advanced Co‑Axial escapement regulates the tension, allowing for increased durability.

2500 description Omega's co-axial version of the ETA 2892-A2. Rate changed to 25200 from gen C onwards.

In terms of accuracy, both brands deliver exceptionally precise timepieces, which have a chronometer title. But in terms of accuracy, Omega wins over Rolex as they make both mechanical and quartz watches, which quartz tends to be more accurate than other watch movements.

omega Co‑Axial Master Chronometer Chronograph 44.25 mm Thanks to this trademarked component called a 'spirate' – a portmanteau of 'spiral' and 'rate' – the Speedmaster Super Racing is the first Omega to offer an accuracy of 0/+2 seconds– ie: it will gain no more than two seconds a day, and lose none.

Although Omega comes out on top, Rolex still boasts being an accurate and precise timekeeper, and watch buyers don't just buy a luxury brand for accuracy, but for other powerful aspects such as being robust, boasting magnetic, scratch, and water resistant which both brands offer.

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Agenices

Agenices of the OMEGA Co-Axial TV Spot

OMEGA Co-Axial TV commercial
Pedone

Pedone is a company that specializes in the production of high-quality leather goods. The company has been in operation for over 40 years, and has successfully established itself as one of the leading...

OMEGA Co-Axial TV commercial
PHD USA

PHD USA is a part of the global media and communications agency, PHD Worldwide. Founded in London in 1990, PHD has expanded to become a leading global agency with over 6,000 employees in more than 100...

OMEGA Co-Axial TV commercial
Tax Free Films

Tax Free Films is a film production company that has been in existence for over a decade. It was founded by a group of filmmakers who had a vision of making unique and captivating films. Over the year...

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OMEGA Co-Axial
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