Ancestry is a genealogy and family tree tracing service that allows users to research their family history and discover their roots. The company was founded in 1983 and has since grown to become one o...
The Ancestry St. Patrick's Day Sale TV Spot, 'Montage,' is a heartwarming commercial that celebrates the Irish heritage of Americans. The ad showcases the diverse backgrounds of several individuals, highlighting their unique family stories through old family photographs and records.
The commercial opens with a young girl looking at a photo album with her grandmother. As she flips through the pages, her grandmother reminisces about her family's history and Irish roots. We then see various shots of people of different ages, backgrounds, and ethnicities sifting through old family photo albums, reading old records, and learning about their heritage.
The montage is accompanied by a beautiful, melancholy, and uplifting Irish folk song that sets the tone for the commercial. Alongside the music and visuals, the narrator explains that with Ancestry, everyone can learn more about their heritage and discover their family's unique story.
The commercial closes with the young girl from the beginning of the ad standing in front of a large photograph of her great-grandfather, proudly displaying her Irish heritage. The narrator then reminds viewers that with the Ancestry St. Patrick's Day sale, they too can learn about their own unique family history and unlock new stories and insights about their past.
Overall, the Ancestry St. Patrick's Day Sale TV Spot, 'Montage,' is a beautiful and compelling advertisement that showcases the power of discovering one's family heritage. Through the use of stunning visuals, a moving soundtrack, and a clear message, the ad invites viewers to join the Ancestry community and discover their own unique family history.
Ancestry St. Patricks Day Sale TV commercial - Montage produced for Ancestry was first shown on television on March 5, 2023.
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