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Salesforce TV commercial - New Frontier
Salesforce

Salesforce is a leading cloud-based customer relationship management (CRM) software company that has revolutionized the way businesses interact with their customers. Founded in 1999 by Marc Benioff, P...

What the Salesforce TV commercial - New Frontier is about.

Salesforce TV commercial - New Frontier

Title: Salesforce TV Spot: "New Frontier" Featuring Matthew McConaughey, Song by Ray Conniff & The Singers

Introduction:In its latest TV spot titled "New Frontier," Salesforce presents a captivating and inspiring advertisement that combines the star power of acclaimed actor Matthew McConaughey and the timeless music of Ray Conniff & The Singers. This innovative commercial takes viewers on a journey through time and space, showcasing Salesforce's commitment to breaking barriers and exploring new frontiers in the digital world.

Synopsis:The TV spot opens with Matthew McConaughey standing in a vast desert landscape, symbolizing the uncharted territory that awaits all those willing to embrace Salesforce's cutting-edge technology. As he gazes at the horizon, McConaughey's voiceover begins, inviting viewers to join him on a journey into a new digital frontier.

As the scene transitions, we are transported through a series of visually stunning landscapes, each representing different aspects of the digital world. The camera follows McConaughey as he effortlessly navigates through virtual forests, futuristic cityscapes, and even outer space, highlighting Salesforce's ability to accompany businesses on their transformative journeys.

Accompanying these breathtaking visuals is the iconic song "Somewhere My Love" by Ray Conniff & The Singers. The melodic tune, with its uplifting chorus, adds a sense of nostalgia and optimism to the ad, further emphasizing Salesforce's vision of creating a brighter future through technology.

Throughout the commercial, McConaughey's voiceover conveys Salesforce's core message that by embracing Salesforce's innovative solutions, businesses can overcome challenges and unlock unprecedented opportunities. With each scene, the ad showcases the diverse range of industries that Salesforce supports, from healthcare to manufacturing, finance to retail.

The ad concludes with McConaughey standing on a mountaintop, overlooking a breathtaking panorama of interconnected digital ecosystems. He affirms Salesforce's commitment to empower businesses to reach new heights, inspiring viewers to join the movement and embrace the limitless potential of the digital age.

Conclusion:Salesforce's TV spot, "New Frontier," featuring Matthew McConaughey and the melodic charm of Ray Conniff & The Singers, represents a bold and imaginative approach to showcasing Salesforce's dedication to breaking barriers and exploring new possibilities in the digital world. With its visually stunning landscapes and uplifting message, the ad reminds us that with Salesforce, no frontier is too vast and no challenge is insurmountable. So let us join Matthew McConaughey on this transformative journey as we step into the exciting future that Salesforce promises.

Salesforce TV commercial - New Frontier produced for Salesforce was first shown on television on June 22, 2022.

Song from commercial Salesforce TV Spot, 'New Frontier' Featuring Matthew McConaughey, Song by Ray Conniff & The Singers

Overview

" Bah Bah Conniff Sprach " is a song performed by Ray Conniff & The Singers. It was released in 1973 as part of the album "You Are The Sunshine Of My Life" and was written by Richard Strauss. The song is an adaptation of "Also sprach Zarathustra" composed by Strauss.

Background

Richard Strauss composed "Also sprach Zarathustra" in 1896, which is a tone poem based on the philosophical novel of the same name by Friedrich Nietzsche. The piece has been used in various media, including in the opening sequence of Stanley Kubrick's 1968 film "2001: A Space Odyssey." It has become one of the most recognizable classical pieces due to its association with the film.

Ray Conniff & The Singers adapted the piece as "Bah Bah Conniff Sprach" and included it in their 1973 album "You Are The Sunshine Of My Life."

Reception

There is limited information available on the reception of the song "Bah Bah Conniff Sprach." However , the album "You Are The Sunshine Of My Life" received mixed reviews upon its release, with some critics praising the vocal arrangements and others criticizing the album as formulaic and lacking in originality.

Use in Media

The song has been used in various media, including in a Salesforce Space commercial featuring Matthew McConaughey in 2022.

Frequently Asked Questions about salesforce tv spot, 'new frontier' featuring matthew mcconaughey, song by ray conniff & the singers

Bah Bah Conniff Sprach Zarathustra by the Ray Conniff Singers plays throughout the ad. The Salesforce Super Bowl 2022 commercial, starring the one and only Matthew McConaughey, follows him around the world in a hot air balloon as he narrates the importance of taking care of our planet.

Salesforce TV Spot, 'New Frontier' Featuring Matthew McConaughey, Song by Ray Conniff & The Singers.

The 60-second TV spot was co-written by McConaughey and Salesforce's in-house team.

Matthew McConaughey is being paid $10 MILLION per year by Salesforce as a creative adviser after starring in its Super Bowl ad (despite software giant laying off 8,000 workers last month)

A jingle is a short song or tune used in advertising and for other commercial uses. Jingles are a form of sound branding. A jingle contains one or more hooks and meanings that explicitly promote the product or service being advertised, usually through the use of one or more advertising slogans.

Can-Am Off-Road TV Spot, '2023 Lineup' Song by Moontricks.

Salesforce is paying Matthew McConaughey reported $10 million a year for creative help despite laying off 8,000 employees. McConaughey has worked with Salesforce on projects inspiring businesses to work for positive change and not just profit.

Salesforce struck a deal with the actor Matthew McConaughey, according to The Wall Street Journal. It reportedly agreed to pay him $10 million a year to serve as a creative advisor and TV pitchman. McConaughey starred in an ad Salesforce ran during the 2022 Super Bowl donning an astronaut suit.

Salesforce is paying Matthew McConaughey reported $10 million a year for creative help despite laying off 8,000 employees. McConaughey has worked with Salesforce on projects inspiring businesses to work for positive change and not just profit.

His name is Matthew McConaughey. Last Tuesday, The Wall Street Journal reported that Salesforce was reportedly paying the actor $10 million a year to serve as a "creative advisor and TV pitchman." Meanwhile, the company is in the process of laying off about 10% of its workforce, with rumors of even more layoffs ahead.

CLASSICAL MUSIC IN COMMERCIALS

  • British Airways. The 'Flower Duet' from Lakmé by Léo Delibes.
  • Alton Towers. 'In the Hall of the Mountain King' from Peer Gynt by Edvard Greig.
  • Old Spice. 'O Fortuna' from Carmina Burana by Carl Orff.
  • Lloyds TSB.
  • Sony Bravia.
  • Cadbury Fruit and Nut.
  • Jaguar.
  • Hovis.

Instrumentals Instrumentals are better used as background music in advertisements, as they complement voice-overs and spoken language better, capturing the viewer's attention. Vocal tunes are used to associate the advertisement with the brand, evoke emotion, and make viewers connect the melody to the video part of the ad.

Videos

Watch Salesforce TV commercial, 'New Frontier'

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Actors

Actors who starred in Salesforce TV Spot, 'New Frontier' Featuring Matthew McConaughey, Song by Ray Conniff & The Singers

Matthew McConaughey photo
Michelle Haro photo
Agenices

Agenices of the Salesforce TV Spot, 'New Frontier' Featuring Matthew McConaughey, Song by Ray Conniff & The Singers

Salesforce TV commercial - New Frontier
Mediasmith, Inc.

Mediasmith, Inc. is a digital advertising agency specializing in media planning and buying services. It was founded in San Francisco in 1988, making it one of the oldest independent media agencies in...

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