Adidas: History and OverviewAdidas AG is a German multinational corporation that designs and manufactures athletic shoes, apparel, and accessories. The company was founded in 1924 by Adolf Dassler and...
"Here's to the Takers" is a powerful TV spot by Adidas that features two superstar athletes: Gareth Bale and Derrick Rose. The commercial brings to life the brand's message of challenging the status quo and breaking the rules to achieve greatness.
The TV spot starts with Gareth Bale, one of the world's greatest soccer players, standing in an empty stadium, gazing out at the field. As he begins to run, we hear him say, "I was told I could never be a two-sport athlete. So, I became one."
As he continues to run, we see him transition to basketball star Derrick Rose on the court, who echoes Bale's defiance. "I was told I could never come back from an injury. So, I did it twice," he says, as we see him effortlessly dribbling the ball and performing spectacular moves.
The commercial then shows us a series of gripping images of other rebellious and non-conformist individuals who are "taking" what they want in life, no matter what limitations or obstacles they face. A skateboarder jumps over a fence, a dancer performs a daring routine on the street, and a graffiti artist spray-paints a wall with bold colors. The screen fades to black, and we hear Bale and Rose's voices saying, "Here's to the Takers," followed by the iconic Adidas logo.
The Adidas TV spot is a brilliant example of how to communicate a strong, inspiring message through advertising. It encourages its audience to break the chains of conformity and pursue their dreams, even if that means taking risks and going against the norm. Through Bale's and Rose's powerful stories, the brand showcases its commitment to empowering individuals to be the best versions of themselves.
Overall, "Here's to the Takers" is an excellent reminder that greatness is within reach for those who dare to take it and that Adidas is a brand committed to celebrating and supporting those individuals who chase their goals with passion and determination.
adidas TV commercial - Heres to the Takers produced for adidas was first shown on television on April 5, 2015.
"Undeniable" is a song by Donnie Daydream featuring Richie Sosa. The song was released on March 4, 2015, and has gained recognition for its appearances in various commercials and projects. It has been featured in an Adidas TV commercial titled "Here's to the Takers" and in a campaign for SickKids Foundation called "SickKids VS." The song has also been used as the centerpiece anthem for the SickKids VS campaign, which showcases the resilience and strength of ailing children.
The lyrics of "Undeniable" highlight themes of determination, fighting back, and overcoming challenges. The song combines elements of rap and hip-hop, with Donnie Daydream providing the vocals and Richie Sosa contributing to the track. The edgy and powerful nature of the song, along with its catchy melodies, make it an impactful and memorable piece of music.
"Undeniable" has received positive feedback for its energetic and motivational sound. It has been compared to other songs in terms of style and genre, and it has been featured on platforms such as YouTube and Spotify. The collaboration between Donnie Daydream and Richie Sosa has resulted in a dynamic and engaging track that resonates with listeners.
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