What the New Balance TV commercial - Hey You: England 2022 is about.

Title: New Balance TV Spot: 'Hey You: England 2022'Featuring Raheem Sterling and Bukayo SakaSong by Experience Unlimited

Introduction:In a groundbreaking TV spot, New Balance takes the audience on an exhilarating journey through the streets of England, showcasing the dynamism and passion that fuels the nation's love for football. The spot titled 'Hey You: England 2022' features prominent football superstars Raheem Sterling and Bukayo Saka, delivering an inspiring message alongside the pulsating beats of Experience Unlimited's music.

Scene 1: A Vibrant English Street

The commercial opens in a bustling and vibrant street in England. The camera pans across a diverse crowd, capturing the electric atmosphere as fans prepare to celebrate the upcoming football tournament. People are adorned in England jerseys, flags wave vigorously, and the air is filled with anticipation.

Scene 2: Raheem Sterling's Journey

The camera focuses on Raheem Sterling, one of England's talented and influential football players. Wearing the iconic England jersey, Sterling effortlessly dribbles a football through the narrow streets. A sense of determination and focus emanates from his every move, mirroring his dedication to the sport.

Scene 3: Bukayo Saka's Spirited Performance

The spotlight then shifts to Bukayo Saka, another rising star in England's football scene. Dressed in the England kit, Saka showcases his skill and flair, confidently navigating the crowded streets with the ball at his feet. His infectious smile and youthful energy resonate with the spectators who cheer him on.

Scene 4: The United Spirit of England

Next, the TV spot highlights the shared sense of camaraderie among the people on the streets. Fans from all walks of life unite, supporting their beloved team through a sense of pride and devotion. The diversity and unity of England are beautifully captured as fans of different backgrounds come together under the banner of football.

Scene 5: A Powerful Message

Raheem Sterling and Bukayo Saka join together, standing side by side. Their presence commands attention as they address the camera with conviction and unwavering determination. They deliver a powerful message, inspiring viewers to embrace their passions, defy expectations, and pursue their dreams. Their words empower the audience, encouraging them to look beyond limitations and strive for greatness.

Scene 6: The Soundtrack

Throughout the TV spot, the energetic beats of Experience Unlimited's music intensify the sensory experience. The upbeat tempo of the song complements the electrifying visuals, creating a positive and uplifting atmosphere.

Conclusion:New Balance's TV spot, 'Hey You: England 2022,' featuring Raheem Sterling and Bukayo Saka, captures the essence of England's love for football. From the spirited performances of the players to the united spirit of the fans, the commercial celebrates the power of sport to inspire and bring people together. Through their words and actions, Sterling and Saka encourage viewers to chase their dreams, highlighting the limitless possibilities that await those who embrace their passion. The spot is a testament to the strength, diversity, and unyielding spirit of England and its football-loving community.

New Balance TV commercial - Hey You: England 2022 produced for New Balance was first shown on television on August 4, 2022.