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Advertisers of the Foot Locker TV Spot, 'No Rings' Featuring Damian Lillard

Foot Locker TV commercial - No Rings
Foot Locker

Foot Locker is a well-known American sportswear retailer that primarily operates in malls, selling athletic footwear and apparel. The company was founded in 1974, and by 1988 Foot Locker had expanded...

What the Foot Locker TV commercial - No Rings is about.

Foot Locker TV commercial - No Rings

Foot Locker is a popular shoe and apparel retailer that often releases engaging and thought-provoking advertisements. In one particular TV spot, called "No Rings", they featured NBA superstar Damian Lillard.

The ad begins with Lillard walking into a Foot Locker store and being approached by a young fan who asks if he has any championship rings. Lillard responds with a smile and says that he doesn't. The young fan looks disappointed and walks away, muttering to himself about how a great player like Lillard should have at least one championship ring.

As Lillard browses the store's selection, a group of former NBA players (John Starks, Karl Malone, and Chris Webber) approach him, teasing him about his lack of championship rings. Suddenly, the scene transforms into a hilarious sketch, with each former player taking turns mocking Lillard, questioning his championship potential, and belittling his accomplishments.

But Lillard remains calm and collected, deflecting each attack with witty humor. He then reveals the ultimate punchline, saying that "No Rings" is actually the name of his new rap single, which he proceeds to drop on the nearby boombox.

The ad ends with Lillard rapping and dancing, leaving the former players and the young fan in awe. The message of the ad is clear; it's not about the rings one has, but about the talent, hard work, and passion one brings to the game.

Overall, the "No Rings" TV spot is a fun and clever way for Foot Locker to promote their brand and celebrate the resilience and creativity of an NBA superstar like Damian Lillard.

Foot Locker TV commercial - No Rings produced for Foot Locker was first shown on television on April 18, 2014.

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Actors

Actors who starred in Foot Locker TV Spot, 'No Rings' Featuring Damian Lillard

Damian Lillard photo
Agenices

Agenices of the Foot Locker TV Spot, 'No Rings' Featuring Damian Lillard

Foot Locker TV commercial - No Rings
BBDO

BBDO is a global advertising agency with a rich history and proven track record of success. Founded in 1891, BBDO has grown to become one of the largest advertising agencies in the world, with over 15...

Foot Locker TV commercial - No Rings
PHD USA

PHD USA is a part of the global media and communications agency, PHD Worldwide. Founded in London in 1990, PHD has expanded to become a leading global agency with over 6,000 employees in more than 100...

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