What the Jockey Box TV commercial - Your New Go-To is about.

The Jockey Box TV spot titled 'Your New Go-To' featuring country music superstar Luke Bryan is a fun and catchy commercial that perfectly captures the essence of the brand. The ad opens with Luke Bryan pulling up to a gas station and popping open his trunk to reveal a Jockey Box cooler full of cold beer. As he walks towards a tailgate party, he catches the attention of a group of people who can't take their eyes off his stylish Jockey Box cooler.

The ad then showcases the various features of the Jockey Box cooler, highlighting its durability, ease of use, and stylish design. The commercial is set to the backdrop of Luke Bryan's hit song 'Your New Go-To,' which adds to the overall energy and fun of the advertisement.

Throughout the TV spot, Luke Bryan exudes the same confidence and reliability that Jockey Box is known for. From his stylish clothing to his effortless charm, he embodies the type of person who would use a Jockey Box cooler. As he enjoys a cold beer and good company, he showcases how Jockey Box is the perfect accessory for tailgates, barbecues, and any outdoor activity.

Overall, the Jockey Box TV spot titled 'Your New Go-To' with Luke Bryan is a well-crafted and engaging commercial that captures the essence of the brand. It highlights the durability and functionality of Jockey Box while also showcasing its stylish design. With the added star power of Luke Bryan, this TV spot is sure to be a classic for years to come.

Jockey Box TV commercial - Your New Go-To produced for Jockey was first shown on television on August 17, 2020.