New Balance TV commercial - Not the Same
Advertisers
Advertisers of the New Balance TV Spot, 'Not the Same' Featuring Jamal Murray, Dejounte Murray, Darius Bazley
New Balance
New Balance is an American-based company that specializes in the production of athletic and lifestyle footwear, as well as apparel and accessories. Founded in 1906 as the New Balance Arch Company, it...
What the New Balance TV commercial - Not the Same is about.
Title: New Balance TV Spot, 'Not the Same' Featuring Jamal Murray, Dejounte Murray, Darius Bazley
Introduction:In a world of conformity and imitation, New Balance has consistently strived to defy conventions and stand out from the crowd. Their latest TV spot, "Not the Same," showcases basketball stars Jamal Murray, Dejounte Murray, and Darius Bazley, embracing their individuality and breaking free from the norms that bind them.
Body:The scene opens with a dimly-lit basketball court, empty and quiet. The camera pans across the floor, capturing the worn-out sneakers and the scuff marks from countless hours of intense play. A voiceover narrates, "On this court, we're not just athletes. We're disruptors. Trailblazers. And seekers of the extraordinary."
As the voice trails off, the silence is interrupted by the distinct sound of sneakers squeaking on the hardwood floor. Jamal Murray, Dejounte Murray, and Darius Bazley enter the frame, each donning a unique pair of New Balance basketball shoes. The camera captures their presence, highlighting their individual styles and personalities.
Jamal Murray, known for his fearless shooting and dynamic playmaking, dribbles the ball with finesse, showcasing his incredible skills. The camera follows his every move, capturing his explosive speed and unwavering determination. A voiceover says, "Not the same. Boundaries don't define us." The screen transitions to highlight Dejounte Murray, a versatile point guard with exceptional court vision and defensive prowess. As he weaves through defenders, his agility and quickness are prominently displayed. The voiceover continues, "We break away from the ordinary. Let the game evolve."
The TV spot takes a dramatic turn as Darius Bazley enters the frame. Known for his versatility as a forward and his knack for pushing boundaries, Bazley mesmerizes viewers with his dynamic moves. The camera captures his precise footwork and smooth ball-handling skills, amplifying his impact on the court. The voiceover exclaims, "Not the same. We innovate. We create our own path."
The screen then splits into three segments, each highlighting one of the players' unique journeys. Jamal Murray's segment showcases his rise to stardom, overcoming adversity and pushing beyond limitations. Dejounte Murray's segment focuses on his relentless pursuit of greatness, constantly improving and challenging himself. Lastly, Darius Bazley's segment reflects his unconventional path, from opting out of college basketball
New Balance TV commercial - Not the Same produced for New Balance was first shown on television on February 13, 2022.
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Actors
Actors who starred in New Balance TV Spot, 'Not the Same' Featuring Jamal Murray, Dejounte Murray, Darius Bazley
Agenices
Agenices of the New Balance TV Spot, 'Not the Same' Featuring Jamal Murray, Dejounte Murray, Darius Bazley
VMLY&R
VMLY&R is a global brand and customer experience agency that offers a range of services to its clients. The company covers a variety of disease areas, including IBD, Autism, and Neuromyelitis Optica,...
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