Bass Pro Shops has recently launched their 'Star Spangled Summer Sale' campaign, aimed at providing outdoor enthusiasts with the best deals on their favorite products. One of the campaign's TV spots, titled 'Yard Spools and Shorts', showcases some of the products available at the sale.
The ad opens with a shot of a picturesque backyard, complete with lush green grass, blooming flowers, and a white picket fence. A man in blue shorts walks into frame, holding a spool of fishing line. He looks around at his surroundings with a contented smile on his face. Suddenly, the scene changes, and we see the same man standing in the middle of a Bass Pro Shops store aisle. He looks at the spools of fishing line with the same sense of satisfaction.
Throughout the ad, we see various outdoor products on sale, including fishing gear, camping equipment, and clothing. The narrator explains that "everything you need for your summer adventures is on sale", encouraging viewers to take advantage of the discounts while they last.
The ad ends with the tagline "The Star Spangled Summer Sale is on at Bass Pro Shops", accompanied by the store's logo. The overall message of the campaign is clear - Bass Pro Shops is the go-to destination for those who love spending time outdoors, and now is the perfect time to save big on all of your favorite products.
Bass Pro Shops Star Spangled Summer Sale TV commercial - Yard Spools and Shorts produced for Bass Pro Shops was first shown on television on June 17, 2019.
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