What the Abreva TV commercial - First Sign is about.
![Abreva TV Spot, 'First Sign' Abreva TV commercial - First Sign](https://connect4productions.com/image/Abreva%20TV%20Spot,%20%27First%20Sign%27/tv)
Abreva is a popular cold sore treatment brand that has been around for years. To promote their product, they have released a TV spot titled "First Sign," which is all about the early stages of a cold sore outbreak and how Abreva can help stop it in its tracks.
The commercial features a woman who discovers a small red bump on her lip in the morning. She recognizes this as the early sign of a cold sore outbreak and immediately reaches for her Abreva tube. She applies the medication as directed and goes about her day with confidence that she can contain the outbreak.
Throughout the spot, the emphasis is on catching the outbreak early and using Abreva right away. The woman in the commercial mentions how she used to wait until the cold sore was fully formed before treating it, which only made things worse. By using Abreva at the first sign of a cold sore, she is able to minimize the outbreak and avoid the embarrassing and painful symptoms that can come along with it.
The message of the TV spot is clear: if you suffer from cold sores, make sure you keep Abreva on hand so you can treat the outbreak as soon as you notice the first sign. This will help you avoid a painful, unsightly outbreak and get back to feeling like yourself in no time.
Abreva TV commercial - First Sign produced for
Abreva
was first shown on television on September 15, 2013.
Frequently Asked Questions about abreva tv spot, 'first sign'
Abreva cold sore cream has been clinically proven to reduce healing time, as well as symptoms such as pain and burning, itching or tingling. It has also been shown to help prevent cold sores from progressing to blister stage when applied at the first sign of an outbreak.
Best results are seen when Abreva® Cream is used early in a cold sore episode. Once your cold sore has reached the stage of forming an ulcer or even a crust, then it may not be as effective in shortening healing time.
ACT EARLY AND APPLY ABREVA® OFTEN
At the first sign of cold sore (when you feel the “tingle”), apply nonprescription Abreva® Cream. When done so, it is clinically proven to heal a cold sore in 2½ days*. *Median healing time 4.1 days. 25% of users healed in 2.5 days.
Abreva cream is safe to apply on both normal skin and cold sores.
Abreva 10% Docosanol Cream Treatment for Cold Sore/Fever Blister, 0.07 Ounce. Infused with 10% Docosanol, this FDA-approved, non-prescription medicine works to treat cold sores, which is why we chose it as our top pick.
A tingling, itching, or burning sensation that acts as a warning to apply Abreva® Cream. A group of small, fluid-filled, painful blisters appears, usually on or around your lips or mouth. The surrounding area may be red and swollen.
This cold sore early stage begins about 12 to 24 hours before the sore develops. The area becomes red, swollen and painful as the blisters form. Over the next two to three days, the blisters rupture and ooze a clear or slightly yellow fluid. This is sometimes called the “weeping phase.”
During the scabbing stage, your cold sore blister scabs over for two to three days. Typically, cold sore scabs look yellow and crusty. The first scab may break open, but it should re-heal into a smaller scab. Within a few days of a normal cold sore cycle, your cold sore scab should flake off naturally.
Abreva works quickly by penetrating deep into the skin to the source of the spreading virus.
During the scabbing stage, your cold sore blister scabs over for two to three days. Typically, cold sore scabs look yellow and crusty. The first scab may break open, but it should re-heal into a smaller scab. Within a few days of a normal cold sore cycle, your cold sore scab should flake off naturally.
An outbreak of cold sores usually starts with a tingling, itching or burning sensation around your mouth. Small fluid-filled sores then develop, usually on the edges of your lower lip. If you have frequent recurrent infections, you may develop cold sores in the same place every time.
Can you put too much Abreva on a cold sore? Abreva is a topical ointment, so only the amount that touches the lesion will be effective. Applying more than necessary shouldn't cause problems, but it won't help, either.