BOLT24 is a sports drink company that was established in 2019 by PepsiCo. The brand was created to specifically cater to athletes and active individuals, with the goal of providing hydration that supp...
Title: BOLT24 TV Spot, 'Keeping It Real With Serena: Catsuit'
Synopsis:In this captivating TV commercial, titled 'Keeping It Real With Serena: Catsuit,' the legendary tennis superstar Serena Williams takes center stage to inspire and empower viewers. Supported by the upbeat song "Boy Do We Like Cats" by Alec King, Serena's story unfolds as she discusses her decision to wear a catsuit during the French Open. The commercial highlights her resilience, determination, and unwavering belief in being unapologetically herself, both on and off the court.
Introduction:The BOLT24 TV spot opens with a close-up shot of Serena Williams, standing confidently in a chic catsuit. The camera then pans out, revealing Serena surrounded by a diverse group of people, all hanging onto her every word. The catchy tune "Boy Do We Like Cats" by Alec King starts playing, adding an energetic and empowering vibe to the scene.
Scene 1:Serena's voiceover begins as she reflects on her experience at the French Open and the backlash she faced for wearing a catsuit during the tournament. Interspersed with her voiceover are scenes of Serena playing tennis with her trademark power and grace, showcasing her incomparable skill on the court.
Scene 2:As the scenes transition, the camera explores Serena's interaction with different people from various walks of life. We see Serena engaging with fans, signing autographs, and sharing personal moments where she radiates warmth and joy. This highlights her genuine connection with her supporters and the positive impact she has beyond the realm of tennis.
Scene 3:Serena's voiceover continues, as she confidently explains her reasons for wearing the catsuit. She describes it as not just a fashion choice but a symbol of power, feminism, and self-expression. The camera captures dynamic shots of her catsuit, accentuating its sleek design and bold aesthetic, further emphasizing her message.
Scene 4:The commercial culminates with a sequence of powerful visuals. Serena passionately affirms her commitment to staying true to herself, regardless of public opinion or societal expectations. The music and energetic imagery intensify, creating an atmosphere filled with empowerment and inspiration.
Scene 5:As the spot draws to a close, Serena addresses the audience directly, speaking from her own experiences. She encourages viewers to embrace their individuality, celebrate their uniqueness, and stand tall in the face of adversity. Serena's words resonate deeply, as she reminds us that true strength lies not just in physical prowess but also in the courage to be authentic.
Conclusion:The BOLT24 TV spot, 'Keeping It Real With Serena: Catsuit,' featuring Serena Williams, encapsulates the essence of her iconic persona. It celebrates her strength, resilience, and unwavering spirit both on and off the tennis court. Through her empowering message and the catchy soundtrack by Alec King, viewers are left inspired and encouraged to embrace their own authenticity and stand tall in the face of challenges.
BOLT24 TV commercial - Keeping It Real With Serena: Catsuit Ft. Serena Williams, produced for BOLT24 was first shown on television on January 26, 2021.
"Way Up" is a song by Alec King, an artist based in Los Angeles. The song was released on July 1, 2020, and is available on various music platforms. It gained popularity and has been featured in different contexts, including commercials and animated GIFs.
Song Information:- Title: Way Up- Artist: Alec King- Release Date: July 1, 2020
Music Video:The official music video for "Way Up" can be found on YouTube. It was released on July 1, 2020, and features Alec King. The video showcases various scenes and visuals that complement the song. You can find the video on Alec King's YouTube channel.
Lyrics:The lyrics of "Way Up" can be found on various lyric websites and platforms. The song falls under the rap genre, and the lyrics are known for their catchy and energetic vibe.
Commercial Appearances:"Way Up" has been featured in commercials, such as the Gatorade Bolt 24 ad. It was also used in a BOLT24 TV spot featuring Serena Williams. The song's upbeat and active mood complements the visuals and messaging of these advertisements.
Overall, "Way Up" by Alec King is a popular rap song known for its energetic vibe and catchy lyrics. It has gained attention through its music video, commercial appearances, and animated GIFs.
Unfortunately we were unable to find any suitable videos in the public domain. Perhaps the video of this TV commercial has not been preserved. If you know the link to this commercial, you can send it to us using a special form.
OMD (Optimum Media Direction) is a global media agency with a presence in over 100 countries. The company was founded in 1991 and is headquartered in London, UK. OMD offers a wide range of services, i...