Booking.com TV commercial - Lenas Resolution
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Advertisers of the Booking.com TV Spot, 'Lena's Resolution' Song by Katy Perry
Booking.com
Booking.com is a popular online travel company that enables people to book hotels, vacation rentals, apartments, and other accommodation options in different destinations around the world. The company...
What the Booking.com TV commercial - Lenas Resolution is about.
Booking.com's TV spot "Lena's Resolution" features Katy Perry's song "Resilient" as its soundtrack. The commercial tells the story of Lena, a young woman who resolves to make the most of her life and explore the world, something she had always dreamt of doing.
The ad begins with Lena sitting at her desk, staring out the window, daydreaming and knowing she wants more for herself. She's seen scrolling through the Booking.com app on her phone, scrolling down to find the perfect destination to book her next adventure.
In the next scene, Lena is seen on a plane, smiling with excitement as she sets out to explore her chosen destination. The commercial shows some quite picturesque views of the destination, which inspires viewers to start booking their own adventures.
The commercial successfully communicates that Booking.com helps people to travel the world and encourages them to follow their dreams. The upbeat and inspiring lyrics by Katy Perry's song add to the sense of adventure, reflecting Lena's resolution to live life to the fullest and also resonating with anyone who has had similar aspirations.
Overall, Booking.com's "Lena's Resolution" commercial is an excellent representation of its mission to help travelers satisfy their wanderlust while staying within budget. The use of Katy Perry's song "Resilient" adds a fun, upbeat touch to the ad and encourages people to start making their travel dreams a reality.
Booking.com TV commercial - Lenas Resolution produced for Booking.com was first shown on television on December 30, 2019.
Song from commercial Booking.com TV Spot, 'Lena's Resolution' Song by Katy Perry
"Unconditionally" by Katy Perry
"Unconditionally" is a song by American singer Katy Perry. It was released as the second single from her fourth studio album , Prism, in 2013. The song is a soaring ballad about accepting one's lover , both their virtues and flaws. It finds Perry singing about looking past her beau's flaws and loving him for who he is. According to Perry, the song is about loving someone irrespective of their flaws or merits.
The official video for the song was directed by Brent Bonacorso and features Perry as a regal queen presiding over a ball. The video has over 400 million views on YouTube as of August 2023.
The song was a commercial success, peaking within the top 20 of the charts in several countries, including the United States, Canada, and the United Kingdom. It has been certified platinum in the United States and Canada.
Overall, "Unconditionally" is a powerful and emotional ballad that showcases Perry's vocal range and ability to connect with her audience on a personal level.
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Mindshare
Mindshare is a global media agency that helps brands to grow and thrive in the fast-paced and ever-changing world of advertising. Founded in 1997, the agency has a strong presence in more than 80 coun...
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