Apartments.com is a popular online platform that helps individuals find their perfect apartment. The company was founded in 1999 and has since revolutionized the way Americans search for their next ho...
Apartments.com's TV spot "Incalculable" features the one and only Jeff Goldblum, famous for his roles in blockbuster hits such as Jurassic Park and Independence Day. The commercial begins with Goldblum sitting at a piano, hardly noticing the beautiful Manhattan skyline behind him as he types away on his tablet.
As he softly plays a few notes, we hear him musing on the nature of life and its many variables. He explains how there are certain things in life that are simply "incalculable," such as the value of trust, or the importance of a good relationship. However, there are also things that we can calculate, such as the perfect apartment for our needs.
He then goes on to show us how Apartments.com can help us find the perfect place to call home. Using his tablet, he quickly and easily navigates the Apartments.com website, showing us all the features and resources available to help us find the perfect apartment. As he effortlessly maneuvers through virtual tours and location searches, we see Goldblum's expression change from indifference to excitement, acknowledging the ease and convenience of the Apartments.com website.
The ad ends with Goldblum giving us his signature smirk, as if to say, "Of course, Apartments.com is the logical choice for finding the best possible apartment." The commercial is witty, charming, and clever, just like Jeff Goldblum himself. Through his effortless grace, he showcases how Apartments.com can help us find a home that is truly incalculable in value.
Apartments.com TV commercial - Incalculable produced for Apartments.com was first shown on television on March 12, 2023.
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