Sylvania is a company that offers a wide range of lighting products and solutions. It is known for its innovative LED lamps, bulbs, luminaires, and traditional lighting products. Sylvania is a trusted...
In the Sylvania TV spot titled '50 Feet of Visibility', the company showcases its new and advanced headlights that offer drivers up to 50 feet of extra visibility. The ad begins by showing a couple driving down a road at night. Suddenly, the driver hits the brake as he sees something in front of him. The ad then highlights how dangerous it can be to have poor visibility while driving.
The scene then cuts to the same couple driving on a dark road but this time, with Sylvania's new headlights installed. The driver expresses his amazement at the added visibility, remarking that he can see things he couldn't before. The ad then shows a side-by-side comparison of the driver's view with and without the Sylvania headlights.
Throughout the ad, there is a clear emphasis on safety, with the importance of seeing and being seen while driving being highlighted. Sylvania's new headlights offer an innovative solution to this issue, allowing drivers to see more and ultimately drive more safely at night.
The ad ends with the slogan 'Light is at the heart of safety on the road', reminding viewers that investing in quality headlights can make a significant difference in ensuring safe and secure driving conditions. Overall, the Sylvania TV spot is an effective and engaging way to highlight the benefits of their new and advanced headlights, demonstrating their commitment to road safety.
Sylvania TV commercial - 50 Feet of Visibility produced for Sylvania was first shown on television on November 6, 2020.
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