Information about KeurigKeurig is a company specializing in the production of coffee makers and related accessories. It was founded in 1992 and is based in Waterbury, Vermont. The company's main produ...
The Keurig 2.0 TV Spot, titled 'House,' is a commercial that promotes the newest model of Keurig coffee machines. The ad features a woman who has just moved into her new home and is busy unpacking boxes and making coffee. She spots her neighbor who has an older model of Keurig machine and comes over to visit. While admiring the neighbor's Keurig, the woman starts to notice some features missing in her own machine. The neighbor then invites her over to try a cup of coffee made with the new Keurig 2.0 machine, which is when the magic starts to happen.
The commercial showcases how easy it is to brew a variety of hot and cold beverages with the new Keurig 2.0 machine. It highlights the product's unique feature of being able to brew pots of coffee in addition to single-serve cups. The ad also shows how the machine is technologically advanced, as it can read the type of pod that is inserted and adjust brewing settings accordingly.
Overall, the 'House' commercial is effective in demonstrating the practicality and convenience of the new Keurig 2.0 machine. The story of the woman moving into a new home and realizing the benefits of the newer model Keurig machine creates a relatable and aspirational ad that resonates with consumers looking for quick and easy ways to enjoy their favorite hot and cold beverages.
Keurig 2.0 TV commercial - House produced for Keurig was first shown on television on October 12, 2014.
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