What the PediaSure Sidekicks TV commercial - Dinner Fairy is about.

PediaSure Sidekicks TV Spot, 'Dinner Fairy' is an advertisement for a nutritional supplement drink that parents can give to their picky eaters. The commercial features a mother who is struggling to get her child to eat healthy food. She is in the kitchen, exasperated, when a fairy suddenly appears and offers to help.

The "Dinner Fairy" is a magical creature who uses her powers to turn the child's unappetizing meal into a delicious and nutritious one. The mother looks on in amazement as the fairy sprinkles some PediaSure Sidekicks into the dish, transforming it into something appealing to the child.

The child happily eats the meal, and the mother is grateful for the Dinner Fairy's assistance. The fairy reassures the mother that PediaSure Sidekicks has essential vitamins and minerals that her child needs to grow. The commercial ends with the mother looking pleased and relieved, thanks to the help of the Dinner Fairy.

The advertisement targets parents who have picky eaters and struggle to provide them with a balanced diet. It highlights how PediaSure Sidekicks can help fill the nutritional gap that their child's diet may be lacking. The commercial also uses a magical character to appeal to children and make the experience of drinking the supplement more enjoyable.

Overall, the PediaSure Sidekicks TV Spot, 'Dinner Fairy' successfully communicates the benefit of the product while being entertaining for both parents and children.

PediaSure Sidekicks TV commercial - Dinner Fairy produced for PediaSure was first shown on television on March 31, 2013.