What the Personal Capital TV commercial - Free Tools is about.

In a captivating Personal Capital TV spot, the renowned financial management platform introduces its audience to a world of "Free Tools," brought to life by none other than the legendary Olympic speed skater, Apolo Ohno. Combining the thrill of sport with the importance of financial empowerment, this ad campaign leaves viewers inspired and motivated to take control of their financial future.

As the commercial commences, we find ourselves in a bustling cityscape, buzzing with the energy of progress and ambition. Stepping into this scene is the charismatic Apolo Ohno, a beacon of success and determination. Dressed in his signature sleek speed skating attire, Apolo exudes confidence and purpose as he glides through the city streets.

The camera captures the attention of onlookers, who are drawn into Apolo's orbit, eager to discover his secret to achievement. With a winning smile, he addresses the camera, captivating the viewer with his words, "Success is not just about making the right moves; it's about making the right financial moves."

The scene transitions seamlessly as breathtaking footage of Apolo's exhilarating speed skating races flash across the screen. The high-speed thrill of the sport serves as a metaphor for the importance of swift action when it comes to managing one's financial affairs. Personal Capital's free tools are represented as the key to unlocking this potential, displaying Apolo's dedication to excellence not only on the ice but also in his financial endeavors.

In a visually stunning sequence, the TV spot showcases Personal Capital's arsenal of free financial tools. These tools are brought to life through holographic displays, featuring real-time data and analysis. As Apolo remains at the center of attention, the holographic screens showcase budgeting and goal tracking tools, investment guidance, retirement planning calculators, and personalized financial dashboards.

Throughout the commercial, Apolo's resounding voiceover reiterates the message of empowerment, "With Personal Capital's free tools, you'll have the power to make informed decisions, reach your financial goals, and embrace the future with confidence," he urges.

The ad concludes with Apolo standing tall and proud, the embodiment of success and financial freedom. The cityscape transitions from day to night, symbolizing the journey from financial uncertainty to security. The Personal Capital logo appears, serving as a reminder of the platform's commitment to helping individuals take control of their financial destinies.

The Personal Capital TV spot, 'Free Tools,' featuring Apolo Ohno, serves as an inspiring reminder that financial success is within reach for everyone. By utilizing Personal Capital's free tools, viewers are encouraged to take the first step towards financial freedom, just as Apolo does on the ice, with agility, focus, and determination. After all, in both sports and finance, the right tools can make all the difference.

Personal Capital TV commercial - Free Tools produced for Personal Capital was first shown on television on July 27, 2021.