What the PUMA TV commercial - Future: Drive Them Crazy is about.

Puma's TV spot "Future: Drive Them Crazy" takes viewers on a thrilling ride as it showcases Puma's newest line of innovative sneakers. The ad shows a futuristic city where individuals from all backgrounds come together to experience a new level of high-performance sneakers.

The commercial starts with a futuristic car parked in a dark alley, getting ready to make a run for it. The camera then shifts to the individual driving the car, who's wearing the new PUMA Future sneaker. With a push of a button, the car rushes out of the alley and into a neon-lit city - a perfect playground for the sneaker enthusiasts.

We then see several people running, jumping, and performing all sorts of tricks while wearing Puma's Future sneakers, which are designed for speed, agility, and control. The sneakers' unique feature - the Netfit technology - is highlighted, showing how the lacing system can be customized to each foot's shape to provide a lockdown fit and superior stability.

As the ad progresses, the atmosphere becomes more and more frantic, with the background soundtrack elevating from a low hum to an intense, pulsating beat. The ad climaxes with a group of individuals jumping out of a skyscraper while wearing the new sneakers. They land perfectly and continue running, showing the sneakers' ability to cushion their landings and provide a comfortable run.

The TV spot also features a cameo from Brazilian football star Neymar Jr, who is also a Puma brand ambassador, and a sign of Puma's long-standing dedication to the world of sports.

Overall, Puma's "Future: Drive Them Crazy" TV spot is a captivating and high-energy commercial that showcases Puma's latest sneaker technology while also highlighting their commitment to performance, innovation, and style.

PUMA TV commercial - Future: Drive Them Crazy produced for PUMA was first shown on television on June 28, 2022.