Wix.com is a cloud-based web development platform which enables people all over the world to create professional websites without any coding knowledge. The company was founded in 2006 by Avishai Abrah...
In the highly anticipated Super Bowl campaign for Wix.com, the popular website creation platform, viewers were treated to a delightful and unexpected surprise. The TV spot titled 'Emmitt Smith's Line Dancing Moves' brought together the legendary NFL running back and the world of line dancing in a hilariously entertaining manner.
The commercial begins with Emmitt Smith, a Super Bowl champion and a household name in the football community, stepping onto a seemingly ordinary football field. As the camera zooms out, it reveals a group of enthusiastic line dancers eagerly waiting for Emmitt's arrival. Confusion sweeps across the football legend's face as he realizes that this is not going to be a typical football practice session.
The catchy beat of a country song fills the air as the line dancers, dressed in traditional western attire, start to perform their intricate and synchronized dance routine. With a mix of curiosity and disbelief, Emmitt finds himself reluctantly joining in, attempting to mimic their moves. From toe-tapping to heel stomping, the unlikely collaboration between football and line dancing unfolds in a flurry of laughter, catchy moves, and unexpected twirls.
The camera captures the infectious energy and camaraderie between Emmitt Smith and the line dancers, showcasing their unlikely combination of talents. The spot cleverly highlights the versatility and adaptability of Wix.com in creating unique and eye-catching websites for different industries and interests. It cleverly emphasizes that, just like Emmitt Smith mastering line dancing, anyone can create a captivating online presence with Wix.com's user-friendly website builder.
The 'Emmitt Smith's Line Dancing Moves' TV spot not only showcases the humor and entertainment value associated with Super Bowl commercials but also delivers a powerful message about the possibilities that Wix.com offers to individuals and businesses alike. It serves as a reminder that creativity knows no bounds, and with the right platform, one can achieve their goals and dreams in unexpected and exciting ways.
Overall, Wix.com's Super Bowl campaign TV spot, 'Emmitt Smith's Line Dancing Moves,' successfully combines sports, humor, and creativity to capture the attention of viewers. It showcases the fun and innovative nature of Wix.com as a website builder, all while reminding us that it's never too late to try something new and unexpected.
Wix.com Super Bowl Campaign TV commercial - Emmitt Smiths Line Dancing Moves produced for Wix.com was first shown on television on January 12, 2015.
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