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Gerber Guaranteed Life Insurance TV commercial - Signs
Gerber Life Insurance

Gerber Life Insurance Company is a leading provider of family life insurance products. For over 50 years, Gerber Life has been dedicated to helping families secure their financial future by providing...

What the Gerber Guaranteed Life Insurance TV commercial - Signs is about.

Gerber Guaranteed Life Insurance TV commercial - Signs

Title: Gerber Guaranteed Life Insurance TV Spot, 'Signs'

Introduction:In the heartwarming Gerber Guaranteed Life Insurance TV Spot, 'Signs,' we are presented with a beautiful tale of love, family, and the power of small gestures. Set against the backdrop of everyday life, this advertisement tugs at the heartstrings, reminding us of the importance of securing our loved ones' futures.

Synopsis:The TV spot begins by introducing us to a charming elderly couple, played by seasoned actors who effortlessly portray warmth and love. As the camera pans across a picturesque living room filled with family photos, we can see a lifetime of memories displayed proudly on the walls.

The ad unfolds as the husband, George, lovingly watches his wife, Margaret, spend time with their grandchildren. The camera captures her radiant smile, highlighting the joy and contentment she finds in their company. However, behind George's loving gaze, there is an underlying concern. He realizes the importance of ensuring that Margaret and their family are financially protected even after he is gone.

As George contemplates his options, viewers are given glimpses into his thoughts through a series of beautifully crafted signs. Each sign represents the love and consideration he has for Margaret and their family's future well-being.

The first sign features a heartwarming picture of George and Margaret during their early years. It cleverly emphasizes the importance of cherishing the moments we spend with our loved ones. The sign then transforms to reveal an image of a Gerber Life Insurance agent, symbolizing George's solution.

The next scene portrays George and Margaret reminiscing over old photographs, sharing stories of their past. The second sign speaks directly to the audience, reminding them of the significance of securing financial stability for their own families.

As the commercial progresses, we witness George and Margaret indulging in their shared passion for gardening, exemplifying the beauty of nurturing and protecting something fragile. The third sign emphasizes the need for Gerber Guaranteed Life Insurance, ensuring protection for the family's financial future.

The TV spot culminates in a heartwarming scene where George surprises Margaret with a bouquet of her favorite flowers. As she lovingly looks at George, grateful for his love and thoughtfulness, the final sign appears. It reinforces the message that Gerber Guaranteed Life Insurance provides peace of mind for loved ones, even after one's passing.

Conclusion:The Gerber Guaranteed Life Insurance TV Spot, 'Signs,' leaves viewers with a powerful message: take action today to secure your loved ones' future. Through a combination of heartfelt

Gerber Guaranteed Life Insurance TV commercial - Signs produced for Gerber Life Insurance was first shown on television on October 16, 2017.

Frequently Asked Questions about gerber guaranteed life insurance tv spot, 'signs'

Like all guaranteed life policies, there is a two-year waiting period. If you die within the first 24 months of the policy, Gerber Life will only refund 110% of your premiums. After 24 months, the full death benefit is payable for any reason. Death from an accident is the only exception to the waiting period.

The Gerber Life Grow-Up Plan is a whole life insurance policy for children with coverage options of $5,000 to $50,000. Parents, grandparents and legal guardians can apply when children are between 14 days and 14 years old. The coverage amount doubles at age 18, and the child becomes the policy owner at age 21.

Yes. You can borrow from the cash value, as long as premiums are paid, by taking a policy loan. Policy loans are subject to 8% interest rate and may impact cash value and death benefit. You can also surrender the policy and receive the available cash value.

Gerber Life Grow-Up Plan

Initial Death BenefitMonthly PremiumGuaranteed Cash Value After 25 Years
$10,000$6.53$1,959
$15,000$9.80$2,940
$25,000$15.70$4,710
$35,000$21.98$6,594

entire lifetime Guaranteed whole life insurance is permanent, so the death benefit lasts your entire lifetime as long as you continue paying the premiums. You may also be able to lock in a specific rate and secure a death benefit that never goes down.

The Grow-Up® Plan is a whole life insurance policy for a child that builds cash value. You're the policy owner until your child reaches age 21. At that time, your child becomes the policy owner and is guaranteed lifelong insurance protection, as long as premiums are paid.

about 30 days How long does Gerber Life take to pay out? On average, life insurance takes about 30 days to pay out. 19 For the Gerber Life Insurance College Plan, you would receive the benefit in 10-20 years, once it's matured and your child needs it to continue their education.

Faces Lawsuit Over “College Plan” and “Grow-Up Plan” Products. Cohen & Malad, LLP filed a class action lawsuit against Gerber Life Insurance Company over claims of deceptive advertising of its “College Plan” and “Grow-Up Plan” products.

Can you borrow against life insurance immediately? No, you cannot immediately borrow against life insurance. You must wait until your policy's cash value exceeds a certain threshold, and it can take several years to reach that point. The minimum cash value required for a policy loan varies by insurer.

2 to 5 years Most permanent life insurance policies begin to accrue cash value in 2 to 5 years. However, it can take decades to see significant cash value accumulation. Consult a licensed insurance agent to understand the policy's cash value projections before applying.

How Cash Value Works. After the initial policy years, each time that you pay the monthly premium for your whole life policy, the insurance company - such as Gerber Life - sets aside a small amount, which grows over time into the policy's “cash value.” The longer you own the policy, the larger the cash value.

A PUA is guaranteed permanent, paid-up life insurance. This can provide you with a growing cash value and a death benefit that is guaranteed once purchased. Over time, the compounding accumulation of PUAs can help to offset the effects of inflation by providing a higher death benefit and cash value.

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Actors

Actors who starred in Gerber Guaranteed Life Insurance TV Spot, 'Signs'

Emile Ennis Jr. photo
Gina Jackson photo
Louie Mandrapilias photo
Nancy Harding photo
Products

Products Advertised

Gerber Life Insurance Life Insurance
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