Jack Link's Beef Jerky is a leading manufacturer and marketer of beef jerky products, headquartered in Minong, Wisconsin. The company was founded in 1986 by Jack Link and has since evolved into a glob...
Jack Link's Beef Jerky is a favorite of many. One of the most notable things about Jack Link's is their advertising and marketing campaigns. One of their most popular TV spots is the "Messin' With Sasquatch" series. In this series, some guys in the woods decide to play pranks on Sasquatch. The pranks typically involve offering Sasquatch Jack Link's Beef Jerky and then doing something that annoys or frustrates him.
One of the most memorable Messin' With Sasquatch TV spots features a game called "The Dinghy Game." In this TV spot, a group of friends are out fishing and enjoying the outdoors. Sasquatch approaches them, and they offer him some Jack Link's Beef Jerky. He happily accepts, but the guys have other plans. They offer him another piece of jerky, but this time they attach it to a ping pong paddle. The idea is that Sasquatch will have to paddle the dinghy to get to the jerky.
Watching Sasquatch flail around trying to get the jerky while the guys laugh and cheer is hilarious. The TV spot ends with Sasquatch having the last laugh though, as he flips the dinghy over and sends the guys into the water.
This TV spot perfectly encapsulates the "Messin' with Sasquatch" campaign. It is funny, memorable, and highlights the brand's beef jerky in a creative way. The popularity of the campaign has helped Jack Link's Beef Jerky become one of the most recognized and beloved brands on the market.
Jack Links Beef Jerky TV commercial - Messin With Sasquatch: The Dinghy Game produced for Jack Link's Beef Jerky was first shown on television on August 22, 2022.
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