Proper No. Twelve pays homage to our founder, Conor McGregor, and his neighbourhood of Crumlin, Dublin 12. It embodies their shared spirit of brotherhood, loyalty, and hard work. As Conor says, it is a proper Irish Whiskey and 12 is my hometown.

Proper No. Twelve pays homage to our founder, Conor Mcgregor's, hometown of Crumlin, Dublin 12 and their shared spirit of brotherhood, loyalty, and hard work.

McGregor originally wanted to name the Proper Twelve whiskey after his own nickname, Notorious, but the 30-year-old entrepreneur had to settle with Proper No. Twelve after a trademark dispute. "I come from a place called Crumlin, in Dublin 12. It's a place dear to my heart.

Though it's affordable and widely available, our tasting panel found this Proper No. 12 to be astringent and hot on the finish and noted that other whiskeys in its price range represent a better value.

Proper No. Twelve Irish Whiskey is a brand founded by Mixed Martial Arts Champion Conor McGregor under his Eire Born Spirits company. The name refers to the southwest area where McGregor hails, Dublin 12.

Conor McGregor Our Story. Our Founder, Conor McGregor, and his team searched for a place and people that shared the same passion for Ireland and its whiskey. He found this at the oldest whiskey distillery on the Isle of Ireland and with his master distiller created a unique and special blend.

The design was inspired by the gorilla logo of the Straight Blast Gym-Ireland, where McGregor used to train. The design of McGregor's gorilla is different but he wanted to use the animal anyway. He added a crown to the design because he feels “I am the king Gorilla” while adding the heart “felt right”.

The Jameson family coat of arms, seen on the brand's labels, includes the motto “Sine Metu,” which means “without fear.” The family was granted the coat of arms in honor of their pursuit of pirates along the Scottish coast in the seventeen century (hence the ship that also appears on the label.)

Proper No. Twelve Irish Whiskey is a ultra-smooth blend of single malt with rich complexity. Proper No. Twelve Irish Apple is an award winning blend of Proper No. Twelve Irish Whiskey with notes of crisp and fresh Irish Apple.

Proper No. Twelve Irish Whiskey is a brand founded by Mixed Martial Arts Champion Conor McGregor under his Eire Born Spirits company. The name refers to the southwest area where McGregor hails, Dublin 12.

Floral and fruity character, accompanied by aromas of sweet almond and baked green apple. Incredibly smooth with notes of vanilla, honey-like sweetness and gingerbread spice. Strong and long finish with a character of toasted wood and honey.

Irish Whiskey 12 days of Proper Proper No. Twelve's Triple Distilled Irish Whiskey is an ultra-smooth blend of golden grain and single malt with hints of vanilla, honey, and toasted wood for a rich complexity.