LifeLock protects your identity by monitoring your credit, bank account, Social Security Number, and other personal information and alerts you of any suspicious activity. They also help restore your accounts if you are a victim.

There are a few areas where LifeLock stands out among its competitors, but there are also some areas where its products are lacking. LifeLock has one of the best money-back guarantees that we have found in the business, with a full 60 days to try their annual plans before you commit to an entire year of service.

2005LifeLock / Founded LifeLock was co-founded in 2005 by Robert J. Maynard and Todd Davis. Maynard began his career by founding the Internet Service Provider (ISP) Internet America in the late 1990s. Former LifeLock CEO Davis worked for Dell before founding Marketing Champions.

LifeLock was acquired by computer security company Symantec in 2017 for $2.3 billion. After Symantec sold its enterprise division to Broadcom, the company was renamed from Symantec to NortonLifeLock in November 2019, and Gen Digital Inc. in 2022.

Identity, Credit, and Investment Monitoring: LifeLock provides extensive monitoring for identity, credit, and financial accounts, including monitoring the dark web, all three credit bureaus, and even investments, such as our 401(k).

LifeLock has been a prominent name in the identity protection scene for the most part of the 21st century, but just a few years ago, it gained even more traction after merging with Norton, the antivirus brand. Now known as NortonLifeLock, it's the best it has ever been.

LifeLock Inc. is an American identity theft protection company based in Tempe, Arizona. The company offers the LifeLock identity theft protection system, which is intended to detect fraudulent applications for various credit and non-credit related services.

LifeLock Inc. is an American identity theft protection company based in Tempe, Arizona.

Todd DavisRobert Maynard Jr. LifeLock/Founders In 2005 Davis and Robert Maynard Jr. cofounded LifeLock, a personal fraud protection company. Davis served as CEO of LifeLock since its founding. As part of a marketing campaign to promote his company's credit monitoring services, Davis posted his social security number on billboards and commercials.

Our award-winning solutions span cross multiple categories that protect nearly 80 million users around the globe.

LifeLock Features

Trusted by 80 million users in more than 150 countries. Watch more here. Our award-winning products and services span across multiple brands including Norton, LifeLock by Norton, Avira and more.