JibJab is an innovative digital entertainment company that has been delighting audiences with its unique brand of humor since its founding in 1999. Based in Los Angeles, California, JibJab gained imme...
JibJab’s TV Spot titled '2020' is a hilarious and satirical take on the tumultuous year that was. The spot starts with a humorous narrative emphasizing how the year 2020 can't get any worse. Yet, the narrator is proven wrong quickly as the screen displays events that occurred during the pandemonium, such as the Australian wildfires, the COVID-19 outbreak, and the economic downturn.
The TV Spot also pokes fun at the ensuing panic buying that led to a shortage of toilet paper. It shows images of empty toilet paper shelves in supermarkets and even a couple of characters using other unconventional alternatives to clean themselves.
Another critical segment of the spot is the use of political satire. The 2020 US Presidential elections and the Black Lives Matter protests are depicted in a whimsical and comical manner. There's even a scene where Lady Liberty is blinded by the smoke from the chaotic protests.
The spot culminates with a parody of the iconic 1980s song "Everybody Have Fun Tonight" by Wang Chung, which is re-titled to "Everybody masked up tonight." It encourages people to put on their masks and maintain social distancing.
Overall, JibJab has once again succeeded in hitting the right notes of the year that has been nothing short of bizarre. The comedy is sharp, and the message behind it is one that resonates strongly. This TV Spot is undoubtedly a unique way to remember 2020's worldwide struggles with humor and wit.
JibJab TV commercial - 2020 produced for JibJab was first shown on television on December 28, 2020.
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