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State Farm TV commercial - The History of the Assist
State Farm

State Farm is an established insurance and financial services company that has been providing its customers with peace of mind for over 90 years. Founded in 1922 by George Jacob "G.J." Mecherle, the c...

What the State Farm TV commercial - The History of the Assist is about.

State Farm TV commercial - The History of the Assist

State Farm TV Spot, 'The History of the Assist' Featuring Chris Paul

[Intense music plays as the screen fades in]

Narrator: "In the world of basketball, the assist is more than just a pass. It's a symbol of teamwork, trust, and the will to win. And no one understands the power of the assist more than Chris Paul."

[Cut to Chris Paul, dressed in a sharp suit, standing in front of a basketball court]

Chris Paul: "I've always believed that the strongest teams are built on the foundation of selfless play, where every player contributes to the greater success of the team."

[Montage of Chris Paul making unbelievable assists on the court, accompanied by cheering crowds.]

Narrator: "For decades, Chris Paul has mesmerized fans with his breathtaking court vision and precise passing ability. But what some may not know is that Chris Paul's impact extends far beyond the basketball court."

[Scene transitions to a local community center]

Narrator: "Through the Chris Paul Foundation and State Farm, Chris has dedicated his time and resources to make a difference in the lives of others."

[Chris Paul is shown actively participating in various community events, such as mentoring children and organizing charity basketball games.]

Chris Paul: "As an athlete, I've been blessed with the platform to be able to assist not just on the court, but off the court as well. Together with State Farm, we are able to empower individuals and communities to achieve their dreams."

[The camera pans out to reveal a State Farm logo and the tagline "Like a good neighbor, State Farm is there."]

Narrator: "Chris Paul and State Farm: a partnership built on the belief that even the smallest assist can change the game."

[Closing shot of Chris Paul surrounded by a group of excited children, all smiling and shouting in joy.]

Narrator: "Because when we come together, we can create a brighter future for all."

[Screen fades to black, leaving a lasting impression of the impact Chris Paul and State Farm have made.]

[Soft music fades in as the State Farm logo reappears]

Announcer: "State Farm. Here to assist you through life's unexpected moments."

[Screen fades out, leaving a sense of inspiration and the impact one person can make.]

Note: This is a fictional description of a State Farm TV spot featuring Chris Paul. The actual content of the spot may vary.

State Farm TV commercial - The History of the Assist produced for State Farm was first shown on television on February 15, 2014.

Frequently Asked Questions about state farm tv spot, 'the history of the assist' featuring chris paul

The Phoenix Suns point guard says so in a newly released State Farm Insurance commercial played repeatedly during TNT's opening night of NBA action on Tuesday. “What if I want to change my plan?” Paul asks Jake from State Farm. “State Farm's here to help,” Jake replies. “What if I want to change sports?” Paul counters.

Watch: NBA star Chris Paul, imaginary twin brother Cliff star in new State Farm commercial. Cliff Paul, the imaginary, long-lost twin of NBA star Chris Paul, is back.

State Farm is introducing a new tagline. State Farm will always be a good neighbor, even though it's moving to a new tagline. Beginning June 2, the Bloomington, Ill. -based insurance company will use "Here to Help Life Go Right" as part of a marketing reframe that was initiated late last year.

Boban Marjanović (Serbian Cyrillic: Бобан Марјановић; born August 15, 1988) is a Serbian professional basketball player for the Houston Rockets of the National Basketball Association (NBA). He also plays for the Serbian national basketball team in international competitions.

Chris Paul, who is a famous basketball player, earns around $5 million per year from State Farm. He has been appearing in State Farm commercials since 2010 and his current contract runs through 2022. In addition to his annual salary, Paul also receives bonuses and other perks from State Farm.

The tall guy in the "What If Not Tall?" State Farm commercial is Boban Marjanovic. Marjanovic is an NBA center who has made a secondary career out of appearing in commercials.

NerdWallet's ratings are determined by our editorial team. The scoring formula takes into account consumer complaint and customer satisfaction data. The bottom line: With generous coverage and discounts for good driving habits, State Farm is a popular insurer with fewer complaints compared to other large competitors.

State Farm began in 1922 as one man's plan to offer low-cost automobile insurance to the farmers of Illinois: hence the name State Farm Mutual Automobile Insurance Company.

Kevin Miles aka "Jake from State Farm". State Farm announced they were planning on reviving their character, Jake, in 2020 and they cast Miles, who went by Mimms then, in the role.

Travis Kelce joins Chiefs' Patrick Mahomes in forthcoming State Farm commercial. State Farm debuted two new commercials during the Chiefs' game Thursday against the Detroit Lions. Both star Chiefs quarterback Patrick Mahomes, and coach Andy Reid is in one of those spots.

28.4 million USD (2023)Chris Paul / Salary

Michael Jordan Is the Richest Basketball Player Ever With $3.5 Billion Fortune

  • Michael Jordan watches during a Charlotte Hornets game. Photographer: Streeter Lecka/Getty Images.
  • Kobe Bryant and Michael Jordan in 1997. Photographer: Vincent Laforet/AFP.
  • Michael Jordan in 2007. Photographer: Scott Halleran/Getty Images.

Videos

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Actors

Actors who starred in State Farm TV Spot, 'The History of the Assist' Featuring Chris Paul

Audia Tulloch photo
Brandon Thomas photo
Chris Paul photo
Franklin Giles photo
Juliette Cohen photo
Margaret Easley photo
Will McDonald photo
Agenices

Agenices of the State Farm TV Spot, 'The History of the Assist' Featuring Chris Paul

State Farm TV commercial - The History of the Assist
OMD

OMD (Optimum Media Direction) is a global media agency with a presence in over 100 countries. The company was founded in 1991 and is headquartered in London, UK. OMD offers a wide range of services, i...

State Farm TV commercial - The History of the Assist
The Marketing Arm

The Marketing Arm is a globally acclaimed marketing and advertising agency that specializes in providing innovative and engaging marketing solutions to businesses worldwide. Headquartered in Dallas, T...

State Farm TV commercial - The History of the Assist
Translation

Translation is a company that specializes in language solutions for businesses and individuals. With over 20 years of experience, Translation has become one of the leading providers of language servic...

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