Plated was an American meal kit delivery service that provided customers with pre-portioned ingredients and step-by-step recipe instructions to cook meals at home. The company was founded in 2012 by N...
Plated is a meal kit delivery service that allows customers to get everything they need to make a delicious and healthy meal delivered right to their doorstep. The Plated TV spot, 'Dinner Delivered to your Door' showcases the ease and convenience of this service.
The ad starts with a busy couple coming home from work, dog in tow and looking tired. They open the front door to find a Plated box waiting for them, and their faces immediately light up with excitement. The ad then takes us through the meal preparation process, showing the couple working together to create a beautiful meal using the fresh, high-quality ingredients provided by Plated.
We see them cook and plate the meal together, enjoying the process and feeling proud of their creation. The final shots show the couple sitting down to enjoy their beautiful dinner, smiling and laughing with each other.
The Plated TV spot is effective in communicating the value of the service: Plated makes it easy for busy people to enjoy delicious and healthy meals without having to spend hours at the grocery store or slaving away in the kitchen. With Plated, anyone can feel like a gourmet chef in their own home, with the knowledge that they are eating fresh, high-quality ingredients.
Overall, the Plated TV spot is a powerful tool for marketing the service, showcasing the brand's commitment to quality and convenience, and encouraging viewers to try it for themselves.
Plated TV commercial - Dinner Delivered to your Door produced for Plated was first shown on television on December 29, 2014.
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